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Startup Metrics

SoCal CTO

A post by Fred Wilson pointed me to Dave McClure's Startup Metrics presentation. Define what you need from a metrics and reporting standpoint. Startup Metrics for Pirates (SeedCamp, Sept 2009) View more documents from Dave McClure. You only build what you need to prove that model.

Metrics 225
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Image Metrics Raises $8.0M, In Reverse Merger

socalTECH

Santa Monica-based Image Metrics , a developer of facial animation software and services, has raised $8.0M According to Image Metrics, it has entered into an exchange offer with International Cellular Industries, an OTC BB firm traded as ICLA, to become a pubicly traded company. for fiscal 2009. for fiscal 2009.

Metrics 154
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Here’s Why a Booming Tech Market May Fool You into Thinking You’re Successful

Both Sides of the Table

Since 2009 we’ve been in an unequivocal bull market. Create company measures for success that go beyond financial metrics. You manage what you measure so be careful about having too narrowly defined of performance metrics. Venture capitalists have raised increasing amounts of money from their investors (LPs) every year.

Marketing 354
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Praying to the God of Valuation

Both Sides of the Table

And then in the late 90’s money crept in, swept in to town by public markets, instant wealth and an absurd sky-rocketing of valuations based on no reasonable metrics. Starting in 2009 I began writing checks consistently, year-in and year-out. We wanted new things to exist and to solve new problems and to see our creations come to life.

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This Week in VC with Mo Koyfman of Spark Capital

Both Sides of the Table

Company grew by more than “400% each year” for past few years [assume growth metric = revenues]. Metrics: 2.5mm members, 1,000 brands, 2,500 sale events to-date. Recent competitive financings closed by Gilt Groupe ($35mm in 05/2010), OKL (undisclosed value in 12/2009) and Ideeli ($20mm in 12/2009). Read more: TechCrunch.

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What Does the Post Crash VC Market Look Like?

Both Sides of the Table

But it will be patiently deployed, waiting for a cohort of founders who aren’t artificially clinging to 2021 valuation metrics. In 2009 we could take a long time to review a deal. discipline & focus. Of course our execution against the strategy has had to change but the strategy has remained constant.

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How to Solve the Biggest Frustration Marketers Have With Social

Both Sides of the Table

It is what is commonly referred to as “vanity metrics” as in, “Look at how many more followers I got us! Clicks are also a simple measure that you can get from basic link tracking packages. End of story. That’s all “top of funnel” analysis that leaves you flying blind as a marketer. Or Likes – LIKES!

Marketing 307