socalTECH

JANUARY 14, 2011

By linking the activities to P&L--not click rates, or cost per sale, or cost per lead, or brand awareness, which are all soft metrics--we are able to give our customers ammunition to take to their board or to finance, and prove the true effectiveness of their marketing and the true effectiveness of the agencies involved. READ MORE>>.

Social Media 235

Social Media Demand Activity Marketing 235

Both Sides of the Table

DECEMBER 27, 2011

While Google and Facebook will buy “acquihires” (at least as of Dec 2011), many acquirers hate the idea of buying companies that aren’t profitable. When they look at buying your company they often think in terms of “how long will it take until I earn back the profits to pay for my acquisition price?”

Startup 418

Startup Venture Capital Sales Technical Review 418

Startup Professionals Musings

DECEMBER 7, 2013

But it is an important metric for firms in pursuit of explosive growth. Wessel measures a 39% acquisition advantage to being in-state. Tech companies see engineers move frequently, integrate their products tightly, and often find themselves acquiring or merging with counterparts. It decreases your odds of being bought.

Startup 102

Startup Technical Review Oracle Entrepreneur 102

socalTECH

SEPTEMBER 27, 2013

What''s interesting, is that in 2011, there were seven large ad-tech firms which had all planned to go public and hired bankers. How about mergers and acquisitions? For a similar company, with the same metrics and stage, valuations had been tiny. But, most did not file their S-1''s. That kind of investment is challenging for us.

Southern California 124

Southern California SoCal Commerce Invest 124

socalTECH

NOVEMBER 25, 2008

Explain what your products do? Who are the typical customers for your products? It's a month-to-month rental, although many of our customers buy the product--but they can do it on an operations budget. I think we've got a great team, with the right product, at the right time in the market. Congrats on funding.

Startup 113

Startup CTO Hire Resource Venture Capital 113

Both Sides of the Table

MAY 23, 2012

In an over-funding environment companies are encouraged to eschew revenues in a land grab to acquire eyeballs, clicks, page views or whatever other vanity metrics give VCs the false comfort that they’re sitting on a gold mine. By 2010-2011 this had shrunk by half again, averaging under $15 billion. The Exit Problem.

Venture Capital 347

Venture Capital Capital Technical Review Startup 347