SoCal Tech Calendar

OCTOBER 3, 2012

Tuesday, October 9, 2012 -- Do or Die: How to acquire and retain customers. Acquiring customers is the biggest challenge facing startups today. SEO used to dominate online customer acquisition but now a mix of owned, earned and paid efforts are proving equally effective. Dealmaker Media.

Customer 124

Customer Custom SEO Acquisition 124

Both Sides of the Table

FEBRUARY 20, 2012

One of the many things you become expert at when you launch your own company and have no money is SEO. Tracy studied SEOMoz and several other online sources of SEO tips. She not only became an expert in SEO, she began consulting in SEO to continue to make ends meet and she became a speaker on the topic.

Startup 363

Startup Entrepreneur SEO Venture Capital 363

Both Sides of the Table

MARCH 14, 2013

Creating awareness for your brand and products is one of the lifebloods of technology startups yet in a world where so many companies are being created it becomes difficult to rise above the noise. Ever notice how some companies tend to be in the press all the time and your big new product launch struggled for inches? I am a VC.

Marketing 389

Marketing Press Blogging Startup 389