2012 Ideas Media Paid Search 
socalTECH
MARCH 10, 2017
Our platform enables them to manage the digital representation of their locations, and engage with consumers in paid, social, and search, to improve that customer experience. However, instead of just very rapidly scaling around that idea, we decided to really define what the business needed to look like.
Both Sides of the Table
OCTOBER 8, 2014
What was Bill Gross’s heretical idea as portrayed to the tech elite? He presented a system where your search results would be ranked based on companies bidding for placement and where merchants would be charged on a “cost per click” basis (CPC). He built & IPOd Demand Media. for $565 million to Excite.
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