Startup Professionals Musings

JUNE 27, 2015

I have added my own insights, based on my experience advising and working with entrepreneurs and startups: Pay for results, rather than pay for work. Use of collaborative and other social media platforms. In startups, and even corporate environments, I see the spread of collaborative social platforms such as Slack and Yammer.

Entrepreneur 102

Entrepreneur Yammer Case Study Study 102

Startup Professionals Musings

SEPTEMBER 21, 2018

If you are one of the thousands of entrepreneurs who need equity funding to get your startup going (no loans to repay), you are probably overwhelmed at the prospect of finding, contacting and pitching to the huge number of qualified angels and investment groups around the country. Register Internet and social media startup names.

Platform 94

Platform Equity Invest Technical Advisors 94

TechCrunch LA

JUNE 3, 2022

Glossier affirmed our inherent beauty, then reminded us that we can be even more beautiful if we buy their “Boy Brow” pomade, which sold one tube every 32 seconds by 2018. After all, Glossier’s founder and CEO Emily Weiss is very, very far from the first entrepreneur to profit off of our desire to look good. It’s not a compliment.

Startup 280

Startup Netflix Los Angeles Innocal 280

Startup Professionals Musings

AUGUST 25, 2018

Now is the time to be an entrepreneur and create a business from your passion. The cost of rolling out a business has never been lower – it only takes a few hundred dollars to incorporate a Limited Liability Corp (LLC) online, create your own website, use social media to get attention, and you are in business.

Funding 73

Funding Social Media Slides Platform 73

Startup Professionals Musings

JANUARY 24, 2020

One of the quickest ways to become an entrepreneur these days is to develop and publish a smartphone app. According to Tim Cook at Apple, there were over 20 million registered developers in 2018. The price of entry can be less than $10,000, so the competition is huge and growing rapidly. Look for value points to control.

Mobile 126

Mobile Develop Development Platform 126

Startup Professionals Musings

OCTOBER 2, 2018

Should you be buying key words from search engines, building fabulous web content, blasting out e-mail campaigns, or putting all your efforts into viral videos or social media? As an advisor to many entrepreneurs and small businesses, I often get asked where to start, and how to proceed.

Marketing 96

Marketing Metrics Social Media Content 96

Startup Professionals Musings

AUGUST 9, 2019

This data comes from sensors, social media posts, digital pictures and videos, purchase transactions, everywhere. Social media and web data. Social media postings and e-Commerce transactions are just a couple of the sources of external data that are of great interest to many companies. Marty Zwilling.

Social Media 94

Social Media IBM IBM Commerce 94

Startup Professionals Musings

SEPTEMBER 12, 2018

Before you start down the long hard road of an entrepreneur, it pays to look inside yourself to see what you love to do, and what would fit your definition of success. On the other hand, I worked with an entrepreneur who really wanted to cure world hunger, but forgot that hungry people rarely have any money. billion buyout.

Startup 94

Startup Satisfaction Entrepreneur Ideas 94

Startup Professionals Musings

JANUARY 2, 2019

Most of you aspiring entrepreneurs have no idea how dramatically your own role has to evolve as you develop a solution, start a business, and expect it to scale into a successful self-managed company. At this stage, I typically find a solo entrepreneur who creates, manages projects, directs, and oversees every step in the process.

Company 99

Company Companies Technical Review Startup 99

Startup Professionals Musings

OCTOBER 24, 2018

As a long-time advisor to aspiring entrepreneurs, and a technology fan myself, I still meet dozens of techies with great solutions who assume they don’t need marketing to change the world. Every entrepreneur needs to realize that marketing is now key to success on every new venture, no matter how compelling the technology.

Marketing 97

Marketing Startup Examples Technology 97

Startup Professionals Musings

DECEMBER 3, 2018

For example, while social media exchanges are now quick and simple, they miss all the body language and emotion that many believe constitute more than fifty percent of human relations and communication. Marty Zwilling First published on Inc.com on 11/19/2018. Isolation leads to a lack of relationship or connection with others.

Social Media 78

Social Media Satisfaction Summary Activity 78

Startup Professionals Musings

DECEMBER 31, 2018

For example, Facebook added WhatsApp as a cross-platform messaging and Voice over IP (VoIP) service to enhance the self-sustaining growth their social media platform before any downturn. Rather than rely only on linear thinking, the best entrepreneurs are always looking to offer in parallel a more dramatic new alternative.

Examples 99

Examples IP Acquisition Social Media 99

Startup Professionals Musings

OCTOBER 26, 2018

Bold entrepreneurs now can credibly talk about entirely new markets, such as the Internet of Things (IoT), genetic modifications, and privatized space travel. Use social media and the media to build demand for change. Marty Zwilling First published on CayenneConsulting on 10/10/2018.

Marketing 92

Marketing Demand Examples Social Media 92

Startup Professionals Musings

OCTOBER 8, 2018

As a long-time advisor to entrepreneurs and business owners, I rarely find someone who doesn’t proclaim that the business world is changing rapidly, with new technology, new customer expectations, and new cultures. Make sure your channels are open and responsive, through social media, websites, and easy access to executives.

Technical Review 84

Technical Review Customer Custom Startup 84

Startup Professionals Musings

JULY 27, 2018

I’m still amazed at how many technical entrepreneurs don’t have a business pitch, and offer me their product pitch or product spec instead. Solo entrepreneurs have a hard time finding an investor. Creating a great investor pitch is probably more difficult for technical entrepreneurs than creating a great product pitch.

Product 58

Product Slides Entrepreneur Invest 58

Startup Professionals Musings

FEBRUARY 5, 2018

As an active angel investor, I’m accustomed to hearing entrepreneurs pitch their expectation to quickly create a new dominant brand, based on their disruptive technology. Marty Zwilling First published on Inc.com on 01/18/2018. Only recently, I realized that times are rapidly changing. Time is of the essence.

Marketing 57

Marketing Startup Entrepreneur Social Media 57

Startup Professionals Musings

OCTOBER 17, 2018

Most great crowdfunding campaigns, for example, are the result of momentum built through social media. A sure sign of no traction is a lone inexperienced entrepreneur looking for an investor. Marty Zwilling First published on CayenneConsulting on 10/04/2018. Who you know is still often more important than what you know.

Tips 79

Tips Metrics Technical Review Customer 79

Startup Professionals Musings

DECEMBER 5, 2018

Today there are many more ways to make contact, including email, social media, and web site queries, yet a common complaint I still hear is that no one ever responds. Entrepreneurs need to manage cash flow daily and personally. Marty Zwilling First published on CayenneConsulting on 11/19/2018.

Customer 90

Customer Custom Social Media Satisfaction 90

Startup Professionals Musings

JANUARY 15, 2018

In my experience, the initial idea for a new product usually comes from a single entrepreneur, but the implementation plan for a new business requires a team, or at least a co-founder. Thus I always recommend a common series of steps that I have seen working for other entrepreneurs: Write a partner description for that ideal co-founder.

High Tech 55

High Tech Entrepreneur Writing Startup 55

Startup Professionals Musings

OCTOBER 29, 2018

Customer conversations are easy today, through responding to customers on social media, web live chats, and interactive applications on mobile devices. If, for example, you’re writing a blog post aimed at professional investors, you don’t need to stop and explain what an entrepreneur is to them.

Marketing 91

Marketing Examples Startup Customer 91

Startup Professionals Musings

FEBRUARY 16, 2018

I was happy to see a real focus on preparing for tomorrow highlighted in a new book, “ Start a Successful Business ,” by Colleen DeBaise, who has made a career of studying and writing about entrepreneur challenges. I often hear entrepreneurs who seem to rely wholly on their own passion, and the view of a few friends.

Customer 57

Customer Custom Technical Review Software Review 57

Startup Professionals Musings

JULY 16, 2018

Nearly 80 percent of customers say they are more loyal to purpose-driven brands than traditional brands and nearly three-quarters are more willing to defend them, or even pay a premium, according to the 2018 Cone/Porter Novelli Purpose Study. Become a thought leader early through social media.

Startup 58

Startup Customer Custom Competition 58

socalTECH

MARCH 13, 2020

We worked on it from May 2018 up until December, and built the first machine on December 13th, and built our first five machines to test with providers for a pilot project. We decided to apply the same model of lead generation as we have now, and upgrade that to a wider market. We did it before, maybe ten times, but it's not that complicated.

Template 124

Template Beverly Hills Startup SEM 124

Startup Professionals Musings

JULY 30, 2018

This emotional reaction leads to word of mouth and social media, resulting in many new customers. For entrepreneurs and startups, it can be a bit easier, but still requires resources and risk. Marty Zwilling First published on CayenneConsulting on 07/17/2018. Is your organization there yet?

Customer 52

Customer Custom Examples Social Media 52

Startup Professionals Musings

AUGUST 20, 2018

Every business executive and entrepreneur I know believes they are good or even great leaders, but as an advisor I often hear a different story from their team. The best business leaders are always on the lookout for new talent through networking, browsing social media, or acting as university liaisons.

Mentor 52

Mentor IBM IBM Examples 52

Startup Professionals Musings

AUGUST 31, 2018

This experience includes browsing your website, social media interactions, the sales process, as well as your support and follow-up. Marty Zwilling First published on Inc.com on 08/16/2018. These days, customers remember the total experience with a company longer than they remember the price they paid. Don’t let it be yours.

Examples 67

Examples Customer Custom Software Review 67

socalTECH

NOVEMBER 30, 2009

I'm a serial entrepreneur, and have started five companies. I have two successful exits, mostly in mobile and teh web, as well as social media. The question is, if in 2008 and you've got 500,000 in donations, where will you end up in 2018--$15 billion or more? What's your background, and how did you get into this?

Mobile 162

Mobile Web Startup Customer 162

Startup Professionals Musings

SEPTEMBER 9, 2018

Whether you are an executive, an entrepreneur, a marketer, or a salesperson, it’s time to look beyond how you sell, and focus on how your customers buy. These days, that trigger is much more likely to come from a friend’s experience, social media, or a memorable website, rather than conventional advertising.

Custom 94

Custom Customer Social Media Startup 94

Tech Zulu Event

JANUARY 26, 2016

6 Entrepreneurs share their predictions for this year’s evolution of online industries, which will be key for small businesses across the globe in 2016. As social media becomes a platform for online extremists, valid questions regarding freedom of speech, monitoring and censorship have arisen.

Commerce 40

Commerce Mobile Technical Review Google 40

TechCrunch LA

NOVEMBER 4, 2019

Next she took to Instagram, a new social media platform that quickly became the most effective tool in a blogger’s toolkit. The firm even launched an accelerator for YouTube personalities in late 2018. Danielle Bernstein is just 27 years old, but she’s been running her own business for 10 years. invests exclusively in the space.

Platform 170

Platform Marketing Tool Venture Capital 170