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Interview with Julie Novack, PartySlate

socalTECH

He and I connected, and walked through PartySlate and what we were doing, and he immediately said he wanted to invest and become an advisor to the company. That is all gearing up for a Series A funding, which will happen in the summer of 2018. He's based in LA. I went to Michigan with him.

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Equity Investment Platform Preparation Best Practices

Startup Professionals Musings

In my years of advising startups, and also as an occasional angel investor, I still recommend this set of best practices to prepare you for platform applications: Formalize a business entity immediately. Marty Zwilling First published on Inc.com on 09/07/2018. Prepare a slide deck to highlight product and business.

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Business Complexity Goes Up Dramatically As You Scale

Startup Professionals Musings

Most of the entrepreneurs I advise today are ready to declare success when they get that first surge of traction with a real customer. The specialists to support these may speak different technical as well as communication languages, and be physically dispersed around the world.

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Apply Hospitality-Driven Thinking to Your New Venture

Startup Professionals Musings

Unfortunately, too many of the technical entrepreneurs I mentor and advise are focused on their technology, and assume that the value will be self-evident to customers. Marty Zwilling First published on Inc.com on 10/22/2018.

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7 Signals Of A Future Startup Founder From Corporate

Startup Professionals Musings

I made the jump myself from IBM several years ago, and now have a satisfying startup advising small businesses and mentoring entrepreneurs. Most technical people I know love to discuss and debate technology, but avoid business subjects, including finance and marketing, like the plague. Focus on customer value in every job.

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