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DigiMarCon West 2019 - Digital Marketing Conference and Exhibition

SoCal Tech Calendar

Wednesday, June 12, 2019 -- DigiMarCon West 2019 - Digital Marketing Conference and Exhibition. DigiMarCon West 2019 is your chance to. Hear from some of the most audacious and thought provoking speakers in the digital marketing industry. See [link].

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TCVN Program: Customer Development

SoCal Tech Calendar

Thursday, January 24, 2019 -- TCVN Program: Customer Development. The four tracks are: Legal, Execution, Finance, and Marketing and will consist of a series of five, consecutive monthly programs designed to give the entrepreneur a comprehensive overview of each area. Who is your customer? See [link] (more)

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Navigating the Green Rush: Canna Advertising, Marketing and Branding

SoCal Tech Calendar

Thursday, April 25, 2019 -- Navigating the Green Rush: Canna Advertising, Marketing and Branding. Hear from stand-out canna brands and marketers as they discuss what to know when launching campaigns to reach customers and partners. See [link] (more)

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6 Building Blocks Make Amazon A Global Market Leader

Startup Professionals Musings

Every new business dreams of growing from a startup to a global market leader in a few years, like Amazon.com, but that goal is elusive. My simple answer is that they keep their focus on customers, rather than technology. Jeff Bezos has kept his focus on customers. Practice continuous bar-raising for your talent pool.

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Startup Boost Los Angeles Opens Apps For Fall Class

socalTECH

Startup Boost Los Angeles has opened up applications for its Fall 2019 class, according to the group. The programs--which does not charge fees or take equity from companies in its program--says it is seeking nine early stage startups to take part in its eight-week program, designed to help early stage startups. READ MORE>>.

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How Modern Companies Have Redefined Customer Support

Startup Professionals Musings

Too many business owners still think of “ customer support ” as an after-sale process to rectify customer problems with completed transactions. With the advent of instant communication and social media, customer service starts at the first hint of interest by you, and never ends for repeat customers.

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5 Strategies To Thrive In Customer-Driven Disruption

Startup Professionals Musings

I’m more convinced that technology merely enables disruption, and changing customer interests and needs really causes it. Many companies try to recover with more advertising and rebranding, and discover that these strategies don’t work well in today’s market. I recommend creating new services and products for existing customers.