2019 Demand Metrics 
Startup Professionals Musings
MAY 1, 2019
With the real data from that surge, you need to take a hard look at business model realities, cost of customer acquisition, inventory costs, and other key metrics. Document processes and metrics for economies of scale. Key metrics for scaling, such as customer loyalty, are very important after initial rollout.
Startup Professionals Musings
JANUARY 8, 2020
They don’t seem to realize that investors can be the most demanding bosses your ever had, since it’s their money you are using and potentially losing. Marty Zwilling First published on Inc.com on 12/18/2019. They then ask me to help them find investors who can provide the funding they need.
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Startup Professionals Musings
DECEMBER 27, 2019
At Amazon, Jeff Bezos leads a relentless drive to invent dramatic new ways to delight customers, not waiting for customer demands or competitors to show the way. Incorporate AI-powered data and metrics systems. Marty Zwilling First published on Inc.com on 12/12/2019. They help hiring managers raise the bar for every interview.
Both Sides of the Table
FEBRUARY 20, 2019
In 2019 market conditions often are such that founders retain control of the board through the A-round, usually in a 2–1 (common to investor) ratio but sometimes it’s 3–2 (common to investor). If your metric move immediate up-and-to-the-right? I’ve outlined above why I think boards are important so I won’t repeat it here.
Startup Professionals Musings
JUNE 8, 2019
A recent high-profile one, Theranos , the blood-testing company, had no trouble getting customers, but promised more than their technology could deliver, Another, Shyp , an early on-demand delivery platform, blamed their demise on premature scaling. Demand continuous innovation to keep up with change.
Startup Professionals Musings
MAY 29, 2019
Institute deep metrics measuring all aspects of the customer experience. Jeff Bezos always instills a sense of urgency by demanding business plans from business leaders on how they would disrupt their own lines of business. Customer and competitive demands are rising across all sectors and experiences. Accept no excuses.
Startup Professionals Musings
MAY 10, 2019
Use business metrics and tools to tune your efforts. Demand professional business skills and customer advocacy. Marty Zwilling First published on Inc.com on 04/25/2019. More social media activity doesn’t mean a higher return on investment.
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