Startup Professionals Musings

JANUARY 6, 2021

Every new business I know dreams of building momentum in their business, where growth continues to increase, customers become your best advocates, and employee motivation is high. Unfortunately, with limited resources, this isn’t possible, and it frustrates customers and the team. Focus first on finding more of the right customers.

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Startup Professionals Musings

APRIL 20, 2020

Most small businesses I advise still rely on traditional advertising models, assuming they can create enough media “noise” to get customers attention and sway them. Instead, it publishes actual customer “Photos of the Day,” highlighting the customer’s thrill of adventure purpose. These engagements well accepted by all.

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Startup Professionals Musings

FEBRUARY 21, 2020

Many of the entrepreneurs I advise or invest with spend considerable time on the Internet, keeping up with technology, customers, and competitors, but very few feel the need for an early personal presence. Marty Zwilling First published on Inc.com on 02/06/2020. Consistently review and respond to relevant online feedback.

Product 127

Product Entrepreneur Technical Advisors Technical Review 127

Startup Professionals Musings

FEBRUARY 19, 2020

In my business of mentoring new entrepreneurs and advising small company owners, I recognize that most don’t start as experienced leaders, and most don’t realize that people leadership is a primary key to their future success. Marty Zwilling First published on Inc.com on 02/04/2020.

Develop 124

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