Startup Professionals Musings

AUGUST 11, 2021

Most of you aspiring entrepreneurs probably have long searched for that special idea that will catapult you and your startup to success. True entrepreneurs are born, not made. It’s true that some people are natural risk-takers, but these often do not make the best entrepreneurs.

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Startup Professionals Musings

FEBRUARY 13, 2021

In my role as advisor and mentor to many new entrepreneurs, I often find myself suggesting that they think bigger. We all are excited to hear real innovation, and struggle daily to increase every potential entrepreneur’s scope of thinking. For example, smart entrepreneurs look for recognizable patterns in disconnected domains.

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Startup Professionals Musings

AUGUST 21, 2021

When you see startups like SpaceX and Pinterest grow from a low valuation to a billion dollars in just a few years, it’s easy to assume that if you just keep doing what you are doing, you can get there as well. Of course, that means a mindset willing to give up much more equity, and taking on a whole new level of risk.

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Startup Professionals Musings

AUGUST 25, 2021

In my role as mentor to business professionals, I often get the question about your potential of going out on your own as an entrepreneur, versus your current role of working for a boss at an established company. If you enjoy wearing many different hats and are constantly learning new skills, you will get more satisfaction as an entrepreneur.

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Startup Professionals Musings

OCTOBER 24, 2021

When someone says Intellectual Property (IP), most entrepreneurs think only of patents. You need all these before you start looking for funding. The company name becomes your intellectual property at the moment you incorporate your startup as an LLC or a Corporation. Here are the key elements: Company name. Trademarks.

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Startup Professionals Musings

JANUARY 20, 2021

Based on my experience as a business advisor, I’m convinced that most startup investors invest in the entrepreneur, as much as a solution or product. The attitude of taking nothing for granted, of disbelieving the conventional wisdom, of challenging the way things are done, is essential for a winning entrepreneur.

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Startup Professionals Musings

MARCH 26, 2021

As an entrepreneur mentor, my mission is to foster the attributes in you as a startup founder that I believe will lead to success. For example, I worked with an entrepreneur a while back who was clearly intelligent, had a great idea, and communicated well. Start today. The ability to make timely and fact-based decisions.

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Startup Professionals Musings

FEBRUARY 24, 2021

As an advisor to many startups today, I still see that most of you entrepreneurs see yourselves as the sole driver of your new solution, and the key driver of your new business. As your business grows from a startup to a sustainable business, you too have to grow from an entrepreneur to a business leader.

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Startup Professionals Musings

AUGUST 23, 2021

Most aspiring entrepreneurs I know are just waiting for that unique idea to strike them that will kickstart their new venture, put them in control of their lifestyle, achieve financial independence, and maybe even change the world. Timing is critical for every startup. Of course, if you wait for the perfect time, you may never start.

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Startup Professionals Musings

JANUARY 12, 2022

Many of you don’t like to think of it this way, but penetrating a target market with your startup is a lot like a military invasion. I’ve learned over the years that you need to start with specific goals, a focused strategy , and a motivated and prepared team in order to penetrate competitive defenses.

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socalTECH

JANUARY 5, 2021

What are you most looking forward to in the technology/startup world in 2021? For the tech/startup ecosystem in SoCal, I am looking forward to continued momentum in addressing Diversity, Equity and Inclusion in the workforce and support for emerging entrepreneurs.

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Startup Professionals Musings

FEBRUARY 8, 2021

In my experience as an angel investor for new startups, I’m always surprised by how many entrepreneurs are looking for funding without outside advisors. An experienced Board can give them credibility, as well as advice on the many pitfalls of starting a new company. Key board members multiply your networking efforts.

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socalTECH

DECEMBER 23, 2020

In a year filled with challenging news, we were fortunate (across Archer Venture Capital and Liquid Stock) to have some high quality exits in our portfolio, but moreover to see how our amazing entrepreneurs successfully managed the disruption caused by COVID-19. What are you most looking forward to in the technology/startup world in 2021?

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Startup Professionals Musings

NOVEMBER 24, 2021

Many of the startup investors I know are disappointed that so few of the startup ideas they see are really innovative or disruptive. That ability to “ see around the next corner ” seems to be limited to a very few entrepreneurs, such as Steve Jobs and Elon Musk. Don’t give up on your dream after the first setback.

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TechCrunch LA

APRIL 15, 2021

E-commerce is booming, but among the biggest challenges for entrepreneurs of online businesses are finding a place to store the items they are selling and dealing with the logistics of operating. There are no leases and tenants have the flexibility to scale up or down based on their needs.

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Startup Professionals Musings

JUNE 30, 2021

By definition, all of you entrepreneurs are leaders, by taking the initiative to start a new company. Yet I have learned over the years as a startup advisor that all business leaders are not the same. You generally don’t fix things by throwing them away and starting over. The time to get started is now.

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Startup Professionals Musings

SEPTEMBER 1, 2021

Every entrepreneur and every business I meet in my consulting and mentoring role has great intentions of bringing real innovation to the market, yet I find that most ideas are merely small extensions to existing solutions. On the other end of the spectrum, entrepreneurs are quick to propose one more feature that they can do easily.

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TechCrunch LA

JUNE 10, 2020

In response to VCs’ sudden rush to invest in more Black founders , Black venture capitalists and entrepreneurs have penned a bunch of advice on the best way to tap into talent. Team up with Black firms already doing the work. The program is expanding to Chicago in 2021, the blog post notes. Among the strategies?

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Startup Professionals Musings

JULY 2, 2021

In the eyes of investors like me, to be an entrepreneur, it’s not enough to create an innovative solution – you need to convince me that you can build a profitable business. Great entrepreneurs like Elon Musk are always talking about their next venture to another planet, underground transportation, or electric vehicles.

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socalTECH

SEPTEMBER 23, 2020

Constance Curtis , the Founder and CEO of The List (www.getthelistapp.com), thinks so, and tells us about her startup's efforts to bring the world of matchmaking to the modern worldand how her own frustration with online dating let to her startup. With matchmaking, you hire someone to do everything for you, setting you up for dates.

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Startup Professionals Musings

APRIL 12, 2021

For the rest of us, I’ve accumulated the following additional practical strategies for surviving the scale-up challenges, and making your business profitable and sustainable: Enlist an experienced advisor to project real costs. Assess your resource potential before you start. Start networking for funding before the crisis.

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TechCrunch LA

OCTOBER 8, 2019

Just weeks after Canoo took the wraps off of its electric vehicle , the Los Angeles-based startup and co-founder Stefan Krause has been accused of gender and marital discrimination, harassment, breach of contract, and wrongful termination in a lawsuit filed Tuesday. The first cars are slated to appear on the road by 2021.

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socalTECH

DECEMBER 30, 2020

Today, we have Brian Mac Mahon of startup accelerator ExpertDojo (www.expertdojo.com). I believe that most of our success came from startups resonating with our message to build big, fast. What are you most looking forward to in the technology/startup world in 2021? We'll be posting these throughout the next two weeks.

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Startup Professionals Musings

MAY 12, 2021

As a business adviser, I still see too many new venture founders who skimp on their marketing focus, or start too late. You really need to start marketing your solution before you even build it, to validate the need, and keep your focus on the features that customers really want and need.

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Startup Professionals Musings

JUNE 26, 2021

As a long-time advisor to new entrepreneurs here in the USA, I’ve long been impressed with the number that come here from other countries, and the positive traits that most of these seem to bring with them. People starting with nothing in this country expect to have to work harder and longer to get ahead.

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Startup Professionals Musings

SEPTEMBER 22, 2021

Unfortunately, most of us don’t have enough resources to bootstrap our own startups, so we are completely dependent on investors to help turn great ideas into great businesses. Investors love entrepreneurs who come across as constantly on the lookout for new ideas, and able to grasp the larger implications for market change.

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Startup Professionals Musings

MAY 14, 2021

I often wonder whether you as the entrepreneur have worked as hard on your pricing strategy as you have on your innovative solution. This pricing strategy started primarily associated with buffet restaurants, but the concept has now been applied to many other businesses. Marty Zwilling First published on Inc.com on 04/28/2021.

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TechCrunch LA

AUGUST 12, 2022

In 2018, co-founders Schuyler Deerman and James Chan started selling healthy meals at WeWork offices around Los Angeles out of giant Yeti coolers, standing around the kitchens during lunch time. “At Nestlé acquires healthy meal startup Freshly for up to $1.5B. Positive Food Co.,

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TechCrunch LA

JUNE 3, 2022

On Lafayette Street in SoHo, young, fashionable women lined up around the block to enter a minimalist, millennial oasis, the most perfect Instagram feed brought to life. After all, Glossier’s founder and CEO Emily Weiss is very, very far from the first entrepreneur to profit off of our desire to look good. And who cares?

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Startup Professionals Musings

JANUARY 9, 2022

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The next thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

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Startup Professionals Musings

OCTOBER 27, 2021

Most of the entrepreneurs I meet as an investor and advisor have no shortage of right-brain thinking, showing vision and creativity, but often don’t realize that their potential is being limited by a balancing focus on results, metrics, and customer specifics. Keep up with the curve, but don’t get too far ahead.

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socalTECH

DECEMBER 23, 2020

We made 7 investments in SoCal founders in our first year (out of 8 total), and even the 1 exception has deep SoCal ties and we hope to relocate her here in 2021. We know that California has seen some criticism for a variety of reasons, but we're believers that SoCal's next decade will be an incredible one for innovation and entrepreneurs.

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Startup Professionals Musings

JUNE 11, 2021

Over my years as an advisor to new businesses and startups, I have learned that the only certainty that I can offer entrepreneurs is the fact they will face many uncertainties. So my first advice is that if you can’t handle uncertainty, don’t even start down that road. Marty Zwilling First published on Inc.com on 05/27/2021.

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Startup Professionals Musings

NOVEMBER 25, 2020

With the advent and growth of crowdfunding over the past few years, many entrepreneurs have predicted the demise of those demanding angel investment groups and venture capital organizations. Have you ever wondered what professional startup investors think about all this? Lack of checks and balances on startup valuations.

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TechCrunch LA

MAY 19, 2020

The passage of the law has unlocked a wave of entrepreneurial energy as startups look to build things that can make money and solve a real problem for the state — and eventually — the nation. “ What was important to me was creating affordable housing,” said United Dwelling founder and chief executive Steven Dietz.

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Startup Professionals Musings

OCTOBER 17, 2022

Venture capitalists (VCs) have long been seen as the top of the pyramid for startup funding sources, but in fact angel investors now fund over twice as many companies, according to a classic Crunchbase article. The cost of entry for tech startups continues to go down. Super angels have greater scope to match talent with a startup.

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Startup Professionals Musings

MARCH 14, 2022

With the ITRC 2021 End-of-Year Data Breach Report revealing a 68 percent increase in stolen sensitive personal information, there is a growing population out there worried about all the people intent on hurting them. That challenge is a major business opportunity, as well as a risk, for startups. Don’t take shortcuts on these.

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