Startup Professionals Musings

MARCH 29, 2021

As a business consultant, I often have to remind small business owners that their marketing needs to be more interactive, versus the traditional “ push ” model, where you broadcast your message to as many people as possible. Marketing must be everyone’s top priority. Market solutions as an experience or an event.

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Customer Custom Marketing Social Media 168

socalTECH

SEPTEMBER 1, 2020

Santa Monica-based Graze , a new startup backed by Wavemaker Partners, said this morning that it has launched a new, robotic lawn mower targeted at the commercial market. According to the company, it is aiming at launching its fully autonomous, electric lawn mower by 2021.

Artificial Inteligence 113

Artificial Inteligence Marketing Santa Monica Press 113

TechCrunch LA

NOVEMBER 16, 2020

The two new options will be available on store shelves in 2021, but will be on offer at a two-day pop up event in Los Angeles for folks to try. Beyond Meat has launched two new versions of its Beyond Burgers, the company announced today.

Los Angeles 294

Los Angeles Design Content Marketing 294

Startup Professionals Musings

MAY 12, 2021

If you are a passionate technologist , it’s easy to forget that marketing is required to sell even the most compelling solution, to cut through the information overload everyone sees today on the internet. If marketing is not your thing, then you need to find a partner or outside expert to help you.

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Technical Advisors Tips Marketing Case Study 154

Startup Professionals Musings

JANUARY 12, 2022

Many of you don’t like to think of it this way, but penetrating a target market with your startup is a lot like a military invasion. Too many entrepreneurs push their product out without the proper scouting on high return or weak points in the existing market. Use your new features or innovation to quickly get a foothold in the market.

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Marketing Technical Review Startup Resource 125

Startup Professionals Musings

JULY 30, 2021

While you all recognize that reacting to weak market signals is critical to staying in business and staying competitive, I find that many don’t have the skills and focus to trigger change decisions on a timely basis. Marty Zwilling First published on Inc.com on 07/15/2021. Now is the time to take a hard look at your own operation.

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Marketing Social Media Metrics Customer 162

Startup Professionals Musings

OCTOBER 20, 2021

Later, in my second career as an entrepreneur with startups, I realized that limited resources and fresh insights actually created the mindset that relied on market change and innovation to survive. We didn’t notice as technology advances had opened a whole new market. Marty Zwilling First published on Inc.com on 10/06/2021.

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Marketing IBM IBM Resource 117

TechCrunch LA

MAY 19, 2020

retail stores will open in Los Angeles, New York City and two locations in San Francisco later this year — the latest milestone for the automaker as it gets closer to bringing its all-electric vehicle to market. The 2021 Polestar 2 is the first EV to come out of Polestar since it was recast as an electric performance brand in 2017.

Los Angeles 147

Los Angeles Pricing Angel Customer 147

socalTECH

JULY 15, 2021

The National Venture Capital Association says that venture capital activity in Q2 of 2021 has hit record highs, with the group saying, in particular, that seed and early-stage VC financings have hit record highs and new quarterly records. The NVCA said that $75.0

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Startup Professionals Musings

JUNE 11, 2021

You must clearly delineate between issues where answers are known, such as process problems, versus market challenges, where forces are unpredictable. Marty Zwilling First published on Inc.com on 05/27/2021. As a business leader or manager, it’s important that you acknowledge as a role model that you nor anyone has all the answers.

Marketing 148

Marketing Coach Startup Product 148

TechCrunch LA

NOVEMBER 2, 2021

News broke in May that Bird was looking at a SPAC-led debut on the public markets. This year, the company expects — looking at predictions that included results through Q2 2021 — to post positive gross margins. million in Q2 2021, its best result ever, and one of only four quarters in which the result was positive.

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News Los Angeles Examples Pricing 148

TechCrunch LA

JUNE 10, 2021

Overall, Klarna is live in 20 markets, has more than 90 million global active users and more than 2 million transactions a day conducted on its platform. billion in volume for the entire fiscal year of 2021 and Afterpay is projecting $16 billion in volume for its entire fiscal year. . in markets such as New York and Los Angeles.

Los Angeles 266

Los Angeles Funding CIO Marketing 266

socalTECH

AUGUST 11, 2021

GumGum said that its 2021 revenues are on track to grow over 40% compared to last year, and the addition of JustPremium will help expedite that growth. The addition of the new company also helps GumGum expand into new markets including Germany, France, Spain, Netherlands, Belgium, Sweden, Denmark, and Mexico, according to the company.

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Santa Monica Advertising Acquisition Media 113

socalTECH

AUGUST 19, 2021

Los Angeles-based micromobility provider Bird said this morning that it has seen record second quarter and first half fiscal 2021 financial results, with $60.0M In addition to the results, Bird also said it has launched new e-bike aimed at the consumer products market, the Bird Bike.

Los Angeles 113

Los Angeles Acquisition Report Marketing 113

TechCrunch LA

OCTOBER 27, 2020

The Los Angeles-based operations and security management software service, Replicated has raised $25 million to ramp up its staffing and scale its sales and marketing efforts. The company, which currently has 28 employees expects to grow to 75 staff members by the end of 2021, Miller said.

Software 224

Software Tool SaaS Los Angeles 224

socalTECH

JANUARY 13, 2023

Crypto.com bought the naming rights to what was the Staples Center, the home of the Lakers and the Sparks, back in 2021; the company agreed to pay $700M in that naming rights deal. reportedly impacted more than 2,000 people. Crypto.com blamed the collapse of FTX.

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Los Angeles Report Angel Company 100

Tech.Co

DECEMBER 28, 2022

Only companies with cutting-edge concepts and crystal-clear market strategies stand a chance of surviving through their first year, let alone making a profit. As the clean energy market rises exponentially, Rerverion aims to solve some major challenges plaguing the sector by rethinking the way biogas is extracted. Source: wander.com.

Startup 112

Startup Artificial Inteligence Platform Newsletter 112

Startup Professionals Musings

JANUARY 9, 2022

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The next thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 135

Social Media Framework Media Metrics 135

socalTECH

DECEMBER 15, 2020

According to Cosemi, it will ues the new funding round to accelerate its growth, and also address a growing market in the area of high-speed, hybrid active optical interconnect solutions. The company said it expects the first of its solutions to be available as early as the second half of 2021. READ MORE>>.

Activity 113

Activity Funding Platform Marketing 113

Tech.Co

FEBRUARY 25, 2022

It'll help the company invest in marketing, Etsy CEO Josh Silverman says: “We have demonstrated our ability to make improvements that directly translate into more sales for our sellers, as evidenced by record sales per seller in 2021. Why the increase?

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Sales Startup Activity Email 139

socalTECH

MAY 27, 2021

and will trade under the symbol OAKS on the Nasdaq Capital Market. The deal is expected to close in the second half of 2021. Acorns said that, after the completion of the deal, it will operate as Acorn Holdings, Inc.,

Equity 113

Equity Acquisition Invest Funding 113

socalTECH

JULY 16, 2020

According to PocketList, it uses the "wisdom of the crowd" to share information about the rental market. The company currently only offers up info in Los Angeles, and says it plans to launch in San Francisco and San Diego later this year, Seattle in 2021, and Chicago and San Diego later. READ MORE>>.

Seed Funding 113

Seed Funding Funding San Diego Startup 113

socalTECH

MARCH 1, 2021

Long Beach-based rocket developer Rocket Lab is joining the very long list of local technology companies, which is heading towards the public market through a merger with a Special Purpose Acquisition Company (SPAC). Rocket Lab said it expects the deal to be complete by Q2 of 2021.

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Long Beach Acquisition Capital Invest 113

L.A. Business Journal

SEPTEMBER 27, 2019

AUTOS: Startup aims to have electric ‘loft on wheels’ in market by 2021

Marketing 100

Marketing Startup 100

SoCal Tech Calendar

JUNE 17, 2021

Wednesday, June 23, 2021 -- Viterbi Startup Garage: Oceanside Chat: Cleantech 2.0: The opportunities in this industry are bigger than any other industry, but the challenges of getting new technologies to market have been many. What Every Entrepreneur Needs To Know. Who: Aaron Fyke (Founder and Managing Partner of Thin Line Capital).

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Startup Entrepreneur Capital Invest 100

TechCrunch LA

JUNE 18, 2022

Things have already plunged so quickly at the signal of a recession that insiders fear a lengthy bear market could hit crypto far more brutally than expected — tearing tokens to lows far below the highs of the 2017 bull run. Crypto markets were down pretty bad last week (though admittedly, it’s only been downhill since then).

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Newsletter Platform Capital Marketing 278

TechCrunch LA

MAY 5, 2022

The Chinese gaming giants are venturing abroad at a time their home market comes under increasing regulatory scrutiny. Many small studios, struggling to obtain regulatory licenses because they lack the financing or resources, have turned to foreign markets for growth. Last year, it added a base in Montreal.

Los Angeles 128

Los Angeles Resource Content Mobile 128

TechCrunch LA

AUGUST 9, 2022

It’s also a massive market — and by Danna’s estimates, still with a lot of untapped business — with Boulevard quoting figures that forecast personal care and beauty sales passing $1.4 But for now, it’s a startup its investors believe is on solid footing in its home market. “As Focusing on the U.S.

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socalTECH

OCTOBER 9, 2019

Canoo only just announced the company two weeks ago , unveiling a conceptual design for an electric car it claimed it would get to market by 2021, available via subscription.

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Startup Los Angeles Design Marketing 113

TechCrunch LA

APRIL 26, 2022

At the time, the company raised $2 million, and Alexandrov said about the perceived competition, “The level of competition in this market in the U.S. Are rivals snacking on Instacart’s core grocery delivery market? He also wants to take a step further eventually and deliver other items like phones.

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Funding Demand Los Angeles Competition 246

Both Sides of the Table

DECEMBER 11, 2022

How might our next phase of the journey seem brighter, even with more uncertain days for startups and capital markets? And then in the late 90’s money crept in, swept in to town by public markets, instant wealth and an absurd sky-rocketing of valuations based on no reasonable metrics. It’s just a market. What happened?

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Venture Capital Startup Marketing Pricing 466

AllTopStartups

JULY 30, 2021

As of 2021, an astounding 2.14 billion people shop online. That’s an incredible 900 million more digital shoppers than there were in 2020. The US alone boasts 230 million online… The post Is Paid Search Advertising Worth It for Businesses? appeared first on AllTopStartups.

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Paid Search Advertising Google Marketing 98

TechCrunch LA

AUGUST 18, 2022

The company, which previously raised a $20 series A round in 2021, now has a valuation of $300 million. “I think we truly have product market fit in that sense that people are just really excited about the product,” Subramanian said. ” The company plans to use the new funding to expand into new markets.

Los Angeles 255

Los Angeles Capital Customer Custom 255

socalTECH

MAY 2, 2019

According to the Marshall School, the "STEM specialization" will include certification in areas such as statistics, data analytics, operations and supply chain optimization, finance, forecasting, and digital marketing and modeling. USC said the new option is will become available for its 2020 and 2021 MBA classes this fall.

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USC Southern California Statistics Class 133

socalTECH

DECEMBER 23, 2020

At Liquid Stock, we were fortunate the IPO market stayed red-hot and we had two successful IPOs with Sumo Logic and Wish along with the filing of Affirm, Marqeta and Robinhood which we expect to go public early in Q1/2021. What are you most looking forward to in the technology/startup world in 2021?

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Venture Capital Capital Technical Review Brentwood 124

socalTECH

DECEMBER 28, 2020

As brick-and-mortar businesses closed and re-opened at limited capacity, our team of digital marketing strategists updated hours on more than 1.3 What are you most looking forward to in the technology/startup world in 2021? million local listings, a record number.

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Technical Review Software Review Organic Search Customer 140

TechCrunch LA

APRIL 18, 2022

Investment into alternative proteins, for example, plant-based meats and dairy substitutes was $5 billion in 2021, according to both the Good Food Institute and Crunchbase data. This includes a $2 million pre-seed round from 2021. The round was led by Stray Dog Capital, with additional strategic support from Standard Meat Co.,

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Software Review Metrics Startup Technical Review 187