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Hiring Developers Before Product/Market Fit?

SoCal CTO

Hiring seems to be the preferred use of seed funds (by investors and founders), whereas I'd prefer a focus on customer acquisition. The problem is you don't yet have product/market fit, and until you do, you don't really know what to build. These companies are very early-stage and definitely have not shown product/market fit.

CTO Hire 205
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Announcing a Deal I’ve Wanted to Talk About for a Year

Both Sides of the Table

And we wanted a head of global marketing. I acted as the occasional mentor, advisor and coach to Ethan. RedBeacon went on to sell to HomeDepot in what was considered a very successful acquisition on all sides. But Ethan had left by the time of the acquisition. The company was called Red Beacon. Nice sweep!

CTO Coach 359
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Building Your MVP as a Non-Technical Founder

SoCal CTO

We end up using WordPress a lot as the marketing front-end of our web sites. Equity-Only CTO and Equity-Only Developers Technology Roles in Startups Want to Know the Difference Between a CTO and a VP Engineering? WordPress is pretty easy to hack. And the back-end is something that a non-technical founder can manage.

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Attorney and Startup Business Advisor – Aaron Shechet

SoCal CTO

Holocognics would break it down even further and discuss why, for instance, SEO works in one industry and not another – both in the sense of why a certain business has a higher chance of succeeding in showing up higher in a search, but also why SEO in a certain business has a higher “acquisition” rate (to use the Startup Metrics term).

Startup 150
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Top 120 Startup Posts for 2010

SoCal CTO

Steve Blank , January 25, 2010 10 Tips for Adding Game Mechanics to a Non-Gaming Service - ReadWriteStart , September 21, 2010 Startups & VCs: Learn How to Design, Market, & Eat Your Own. - 500 Hats , February 1, 2010 When to Use Facebook Connect – Twitter Oauth – Google Friend Connect for Authentication? First Principles.

Startup 378
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Interview with Bong Koh, LifeCrowd

socalTECH

The firm is initially focusing on the Los Angeles market, and connecting people with fun, interesting classes, activities, and more in the local area. Tony Adam is an advisor, he was formerly at MySpace. Another guy who is helping is Richard Yen, who is at Saban Capital, and has joined as an advisor.

Startup 271
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Be Careful About Being a Meddling Startup CEO

Both Sides of the Table

In practice it can be a fine line between sparring partner / coach and stepping over the line to brute-force persuasion. So he would allocate say – 20% to sales, 15% to marketing, 20% to eng priorities, 10% to customer support, 10% to ops, 20% to ‘platinum customers’ and maybe 5% directly to me as the CEO.

Startup 150