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Hiring Developers Before Product/Market Fit?

SoCal CTO

Hiring seems to be the preferred use of seed funds (by investors and founders), whereas I'd prefer a focus on customer acquisition. The problem is you don't yet have product/market fit, and until you do, you don't really know what to build. These companies are very early-stage and definitely have not shown product/market fit.

CTO Hire 205
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Announcing a Deal I’ve Wanted to Talk About for a Year

Both Sides of the Table

And we wanted a head of global marketing. I acted as the occasional mentor, advisor and coach to Ethan. RedBeacon went on to sell to HomeDepot in what was considered a very successful acquisition on all sides. But Ethan had left by the time of the acquisition. The company was called Red Beacon. Nice sweep!

CTO Coach 359
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8 Ways the Internet has Changed Software Marketing

SoCal CTO

skip to main | skip to sidebar SoCal CTO Tuesday, March 13, 2007 8 Ways the Internet has Changed Software Marketing Great post - 8 Ways The Internet Changed Software Marketing - is an interesting take on how different it is these days to market software. He has twenty years’ experience as a CTO. Good stuff.

CTO Coach 150
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Building Your MVP as a Non-Technical Founder

SoCal CTO

We end up using WordPress a lot as the marketing front-end of our web sites. Equity-Only CTO and Equity-Only Developers Technology Roles in Startups Want to Know the Difference Between a CTO and a VP Engineering? WordPress is pretty easy to hack. And the back-end is something that a non-technical founder can manage.

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Attorney and Startup Business Advisor – Aaron Shechet

SoCal CTO

Holocognics would break it down even further and discuss why, for instance, SEO works in one industry and not another – both in the sense of why a certain business has a higher chance of succeeding in showing up higher in a search, but also why SEO in a certain business has a higher “acquisition” rate (to use the Startup Metrics term).

Startup 150
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Top 120 Startup Posts for 2010

SoCal CTO

Steve Blank , January 25, 2010 10 Tips for Adding Game Mechanics to a Non-Gaming Service - ReadWriteStart , September 21, 2010 Startups & VCs: Learn How to Design, Market, & Eat Your Own. - 500 Hats , February 1, 2010 When to Use Facebook Connect – Twitter Oauth – Google Friend Connect for Authentication? First Principles.

Startup 378
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Realistic Entrprenuers Guide to Venture Capital

SoCal CTO

Tony Karrer is CEO/CTO of TechEmpower , a Los Angeles Web Development firm, and is considered one of the top technologists in e-Learning. He has twenty years’ experience as a CTO. He has been the CTO for several start-ups, most notably eHarmony. ► February (2) CTO Founders / Cofounders Part-Time Startup CTO?