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Leaf Group Seeks To Raise $22M For Acquisition, Other Efforts

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Santa Monica-based Leaf Group , the publicly traded consumer Internet company best known for running such sites as Saatchi Art, Society6, EHow, and Livestrong, said it is looking to offer and sell approximately $22M in shares of its common stock. Leaf Group says it does not have any specific acquisitions in mind. READ MORE>>.

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Demand Media Expands Into Online Learning, Buys Creativebug

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Santa Monica-based Demand Media said this morning it has expanded into the online learning market, and has acquired Creativebug , an online site which provides educational videos around art and carft instruction. Financial details of the acquisition were not disclosed. The firm was based in San Francisco. a month) or a la carte ($9.99

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Demand Media To Change Name To Leaf Group

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Santa Monica-based Demand Media said on Friday that it will be changing its name, and will become Leaf Group Ltd. The company--which runs eHow, LIVESTRONG.com, Society6, and Saatchi Art--said it will officially change its name on Wednesday, November 9th, and will also make a corresponding symbol change on the NYSE, from DMD to LFGR.

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Demand Media Sets IPO Offering Size, Boosts Traffic

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Santa Monica-based Demand Media is inching closer to its IPO debut, saying in an updated S-1 this morning that it plans to offer 7.5 Demand said in the filing it plans to sell 4,500,000 shares of the stock in the offering, with selling stockholders selling an additional 3,000,000 shares. million shares of its common stock in its IPO.

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Demand Media Sees Steep Drop In Content Revenues, Cuts Staff

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Santa Monica-based Demand Media is continuing to see a steep drop in revenues from its content and media efforts, reporting Thursday afternoon that it had $15.9M The company said the drop came due to traffic declines to eHow and lower ad monetization yields. in revenues from its Content & Media segments, compared with $33.6M

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Demand Media Surges In IPO Debut

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Santa Monica-based Demand Media surged in its IPO debut Wednesday morning on the NYSE, rising as high as $25.00 Demand Media, which is headed by Richard Rosenblatt, operates a network of content focused sites, including LiveStrong.com and eHow. Demand Media is now trading on the NYSE as DMD. in morning trading.

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Demand Media Sets IPO Pricing Range

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Santa Monica-based Demand Media , the online publishing firm headed by Richard Rosenblatt, said today in an S-1 filing that it expects its IPO to be between $14.00 Demand Media runs such sites as LiveStrong and eHow, along with a network of other media and content focused sites. and $16.00

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