Acquisition Framework Funding Software Review 
Both Sides of the Table
SEPTEMBER 28, 2014
Let’s set up a framework. We want money to make some acquisitions (investors would prefer to fund M&A if they know specific deals – not to encourage bad behavior. Many software companies have > 80% gross margins which is why they are more valuable than say traditional retailers or consumer product companies.
Both Sides of the Table
JANUARY 28, 2011
They often are very good at getting information out of people, helping create a framework for making decisions and pushing for support amongst the organization from those that back the decision and those that do not. VCs fund people all the time with no traction. They fund people with no customers. ON SUCCESS. Dig deeper.
Tech Zulu Event
FEBRUARY 7, 2013
The company recently closed an impressive $19 million in Series B funding led by Sequoia Capital to build out the engineering teams. In her interview, Eisnor discusses the nature of user acquisition, and the growing connection between cars and mobile apps. Drives both discoverability and monetization.
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