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IPO Slowdown? Not For This Market: Santa Barbara

socalTECH

Amid hand wringing about an IPO slowdown in 2015, there's one shining region which had a banner IPO and acquisition year last year: Santa Barbara. billion for that company, acquisition at Dun & Bradstreet Credibility Corp. billion for that company, acquisition at Dun & Bradstreet Credibility Corp.

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Negative Customer Acquisition Costs - Creative Startup Marketing Ideas - Eric David Greenspan

SoCal CTO

I’m more familiar with content marketing in B2B Marketing. I’ve got to imagine this makes tracking marketing spend challenging. Anything else you doing from a marketing standpoint that's working well? Our new customer acquisition has grown and our costs have plummeted. A negative customer acquisition cost!

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QAD In $2 Billion Private Equity Acquisition

socalTECH

Santa Barbara-based supply chain software developer QAD has entered into a $2 billion acquisition deal with private equity investor Thoma Bravo, the company said on Monday. The take-private deal will result in QAD no longer trading on public markets. According to QAD, its shareholders will receive $87.50

Equity 113
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RingRevenue Creates A New Performance Marketing Revenue Channel

InfoChachkie

Messenger : Rob Duva , Co-Founder, COO RingRevenue, prior Director of Customer Acquisition, CallWave. Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”. 10) Rob, why does the world need RingRevenue? .

Marketing 209
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Schaaf Consulting Buys PartnerCentric

socalTECH

Sherman Oaks-based Schaaf Consulting , a firm that manages affiliate programs for online retailers, has acquired PartnerCentric , an internet marketing firm, the two said last week. PartnerCentric was based in Chestertown, MD, and was started in Santa Barbara. Financial terms of the buy were not disclosed.

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Evolus Acquired By Strathspey Crown

socalTECH

Santa Barbara-based Evolus , a company producing clinical neurotoxins, has been acquired by private equity investor Strathspey Crown. Financial details of the acquisition were not disclosed. According to Strathspey Crown, its subsidiary, ALPHAEON Corporation, has gained an exclusive license to market the neurotoxin in the U.S.

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Yardi Acquires Apartment Research Provider Pierce-Eislen

socalTECH

Santa Barbara-based Yardi , which develops real estate software, said last week that it has acquired Pierce-Eislen , a supplier of property and market research for the multifamily real estate industry. Financial terms of the acquisition were not announced. Pierce-Eislen was based in Scottsdale, Arizona. READ MORE>>.

Research 138