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Activision Ties With Flurry

socalTECH

Santa Monica-based Activision , via its subsidiary Activision Publishing, said today that it is in a strategic relationship with Flurry , a provider of mobile application, advertising, and analytics software. According to Activision, Flurry will help the firm to establish a new mobile publishing initiative.

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AdColony Acquired By Opera

socalTECH

Los Angeles-based mobile video advertising firm AdColony has been acquird by Silicon Valley mobile ad company Opera , the two said Tuesday. Before AdColony, Kassoy had been at Activision Blizzard. video mobile acquisition merger opera adcolony' The deal is worth up to $350M. AdColony is led by Will Kassoy.

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StartEngine Debuts Eight New Startups At Demo Day

socalTECH

StartEngine's founders are Howard Marks, who co-founded Activision, and investor Paul Kessler. StartEngine provides $20,000 to $100,000 in funding to promising startups, and also offers up mentoring, office space, and help in getting those startups to the next stage.

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What Mattered in 2012: Howard Marks, StartEngine

socalTECH

Howard Marks is co-founder of Activision , and head of Los Angeles-based startup accelerator StartEngine. Following that, I think mobile advertisement technologies. I think it's going to be the next great revolution in advertising. What was the biggest news for you/your firm this year?

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China Roundup: Tencent’s new US gaming studio and WeChat’s new paywall

TechCrunch LA

The wind, he said, “refers to the ever-growing desire for quality by mobile gamers.” ” Breaking the wave, on the other hand, entails TiMi applying new development tools to building high-budget, high-quality AAA mobile games. One potential drawback is it will drive down traffic and discourage advertisers.

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Can You Really Build a Great Tech Firm Outside Silicon Valley?

Both Sides of the Table

Many of the Valley tech firms saw advertising as “beneath them&# and many VCs in the first boom encouraged people to focus on eyeballs rather than dollars. In San Diego you have Qualcomm so an entire mobile industry has been spawned. That’s convenience when your VC is hoping to write the next $20 million check.

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REACH | Disruptive Technologies Impacting the Future of Gaming [Live]

Tech Zulu Event

Prior to joining DWA Chris worked at Activision Blizzard for 13 years, during which time he held a number of role including Executive Producer and Lead Game Designer. It generates revenues through Subscription, Virtual Currency and Advertising. Chris currently serves as Head of Global Interactive for DreamWorks Animation.