Startup Professionals Musings

APRIL 3, 2019

Image via Pixabay Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Social Marketology ,” outlined the best set of steps I have seen so far for this current world: Focus on desired outcomes first. Incorporate brand personality and voice.

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Startup Professionals Musings

MARCH 2, 2019

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? United Airlines spend a long time recovering from that debacle. With over 77% of the U.S.

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Startup Professionals Musings

MAY 10, 2019

Image via Pixabay After a frustrating meeting with a small business client recently who didn’t “have time” for social media, I was surprised to find evidence on the Internet that up to one quarter of small business owners are still hesitant to invest time, money, and effort into a social media strategy.

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Startup Professionals Musings

MARCH 9, 2019

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. " He has one of the first books on this subject, and he breaks the process down into nine key activities, as follows: Get focused and identify goals. That’s where the money is.

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Social Media Media Metrics Satisfaction 98

Startup Professionals Musings

APRIL 4, 2015

Social media is so pervasive in today’s world that every entrepreneur believes instinctively that they know how to use it for their startup. When it comes to social media for your business, expect a high learning curve, but rest assured it’s not rocket science. Top social networks are Facebook (1.2 billion users).

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socalTECH

MAY 10, 2013

We caught up with CEO Walter Delph to hear how the promise of social media advertising has measured up to reality, and what that means for brands and marketers today trying to leverage the new reality of social conversations. When you say social media, what does that encompass for you now--Twitter, or beyond just Twitter?

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socalTECH

SEPTEMBER 28, 2012

Kred , a company which it tabulating social media influence, released its list of top venture capitalists this week, with only a single representative from Southern California: Mark Suster of GRP Ventures. Kred creates its rankings based on how frequently a person is retweeted, replied, mentioned and followed on Twitter.

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SoCal Tech Calendar

JANUARY 20, 2013

Saturday, January 26, 2013 -- Beginner's Social Media Workshop: Setup and Content Strategy. It's a new year and you have no more excuses, it's time that you clean up your brand's social profiles and start being active online! Don't miss out on your opportunity to make 2013 the most viral year ever for your company!

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SoCal CTO

MARCH 30, 2010

People seem to be missing the really big picture of the value of social media and really the Internet for that matter. They look at how current social networking sites work and how online and offline relationships currently work and make the assumption that this represents the value proposition. Call it relationship inflation.

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InfoChachkie

JUNE 17, 2014

It should be no surprise that this social media guru has earned over 113,000 authentic Twitter followers. His bonafides are impressive: named by Forbes as a Top 50 Social Media Influencer, cited by LinkedIn as a Top 25 Social Media Market Expert and proclaimed by AdWeek to be a Top 50 Person Re-Tweeted By Marketing Leaders.

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Startup Professionals Musings

APRIL 1, 2017

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first. Ric Dragon, an expert in online marketing, in his classic book.

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Social Media Media Metrics SEO 62

InfoChachkie

APRIL 29, 2013

How can you protect your company''s reputation when a rouge customer unjustly flames your startup? The respondent to the customer complaint was Tige Young, CEO and Owner of the Tui Tai Expeditions , cited by National Geographic as, "one of the best adventure travel companies on earth.". This pattern holds true for Tui Tai Expeditions.

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Startup Professionals Musings

AUGUST 24, 2013

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? United Airlines is still recovering from that debacle. You need to be there.

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Social Media Media Startup Platform 108

Startup Professionals Musings

AUGUST 18, 2013

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Ric Dragon, an expert in online marketing, in “ Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first.

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Social Media Media Product Metrics 102

Both Sides of the Table

SEPTEMBER 11, 2015

But with > 5 million monthly actives (50% logging in daily) and amazingly 75% women and with an average age of 16 year’s old I knew I had to learn more. He landed Justin Bieber because Shahidi and his brother Sam had started a games company and Bieber actually wanted to meet them because he loved their game.

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Social Media Media Technical Review Startup 150

Startup Professionals Musings

MARCH 12, 2017

If you are an entrepreneur these days, or trying to grow an existing business, everyone is telling you that you need to use social media. " He has one of the first books on this subject, and he breaks the process down into nine key activities, as follows: Get focused and identify goals. That’s where the money is.

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Social Media Media Metrics Satisfaction 69

Startup Professionals Musings

FEBRUARY 26, 2017

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? United Airlines spend a long time recovering from that debacle. With over 78% of the U.S.

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Social Media Media Entrepreneur Platform 59

socalTECH

AUGUST 4, 2021

Irvine-based ThoughtWorld, a new market research and social media platform, says it has raised $2M in an angel investment round. The company, led by CEO Robert Ming, says the round gave it a valuation of $10M. The company says it launched the Alpha version of its platform on July 21st.

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Startup Professionals Musings

JULY 27, 2012

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Ric Dragon, an expert in online marketing, in his new book “ Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first.

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Social Media Media Metrics SEO 91

SoCal Tech Calendar

MARCH 11, 2010

Wednesday, March 17, 2010 -- Faceoff: Social Media versus Paid Search Marketing. Social media advocates tell you that you need to be active on LinkedIn and become a Blogger. They tell you that your company must have a Facebook fan page and a Twitter following. Techbizconnection.

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Startup Professionals Musings

OCTOBER 18, 2010

Everyone is talking about how social media can help you jumpstart your business at no cost, and experts are springing up on all sides to help you do it at a high cost. Before you start, analyze existing media, demographics, and new social media alternatives for a fit to your rollout campaign requirements.

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Social Media Media Startup Blogging 95

Startup Professionals Musings

JULY 18, 2012

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” Is it Facebook, Twitter, LinkedIn, or one of the other 200 active platforms vying for attention these days? United Airlines is still recovering from that debacle. You need to be there.

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Social Media Media Marketing Platform 79

Tech Zulu Event

MARCH 24, 2016

For new businesses, social media marketing may seem a bit overwhelming. Here are four steps to help you get started building a great social media presence. Nothing cheapens a company’s brand like a pixelated logo or poor-quality branding elements. Construct a social media style guide.

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Startup Professionals Musings

JANUARY 16, 2023

Successful entrepreneurs often start with a “random” idea, but they quickly focus their efforts and follow a “system” to organize their startup and maximize the clout of their activities. Allocate some time to spend on social media. Social media is critical today to almost every business. Build a team.

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TechCrunch LA

AUGUST 7, 2019

Earbuds , a new startup from Austin founded by former Detroit Lions lineman Jason Fox, wants to bring the power of social media to your eardrums. On social media, players would take screenshots of their playlists and post them to platforms like Twitter or Instagram, Fox said. The company currently has seven employees.

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Startup Professionals Musings

APRIL 6, 2013

Gen-X managers now sometimes incorporate games and humor into team work activities. In fact, they will likely make or break our country’s ability to transition to the new social Internet society. This generation felt the freedom to go into business for themselves, such as the many dot-com companies that emerged during the 90s.

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Social Media Media Entrepreneur Resource 106

socalTECH

OCTOBER 18, 2017

Wpromote said the event, in El Segundo, runs from 8am to 5pm, and will help nonprofits learn about things like paid and earned social media, boosting a charity's visibility on Google, increasing open and click through rates on email campaigns, and more.

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Training El Segundo Marketing Social Media 124

Startup Professionals Musings

DECEMBER 29, 2021

These include recognized social media influencers, industry experts, and even early customers. In today’s ease of global communication, people buy from people, not from companies. By actively participating in social media and customer support channels, you can differentiate by building advocates and loyalty.

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socalTECH

AUGUST 29, 2013

According to Los Angeles-based MomentFeed , the lead location where consumers are taking photos at retailers is Starbucks, which the company found had the most number of photos taken and posted on Instagram. momentfeed instagram analysis software analytics social media' READ MORE>>.

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Startup Professionals Musings

JANUARY 17, 2022

He talks in detail about ten of the key challenges that Facebook faced in their growth, to move from a tiny social media upstart to one of the most successful companies in the world. Facebook’s winning strategy was a laser focus on increasing active user counts and time spent online.

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Tech.Co

JULY 13, 2023

Despite a packed schedule of obnoxious tweeting, lawsuits, and organizing a cage match with Meta CEO Mark Zuckerberg, Elon Musk has found time to launch a new AI company called xAI. Visit Incogni The site also says that xAI is “actively recruiting experienced engineers and researchers” in the San Francisco Bay and includes a sign-up form.

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Artificial Inteligence ChatGPT Generative AI Technical Review 107

Startup Professionals Musings

MAY 27, 2023

With interactive social media and video everywhere, everyone needs to feel they have a relationship with their leaders, and every brand needs leader personification for customers to relate. Soon you won’t be able to name a business as one of your favorites if you can’t personally visualize and relate to company leadership.

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socalTECH

DECEMBER 11, 2013

Santa Monica-based MomentFeed , which develops mobile marketing software which lets marketers understand correlate the activities of mobile users with the physical locations of those consumers, said this morning that it has raised $5.5M Ed Cluss of Signia Ventures joins the company''s board as part of the funding. READ MORE>>.

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socalTECH

APRIL 9, 2015

San Diego-based Events.com --founded by one of the co-founders of The Active Network--is hoping to make it easier for event organizers and event goers better plan and find events, the company said this week. Events.com was founded by Mitch Thrower, one of the co-founders of The Active Network. READ MORE>>.

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Organization Activity Social Media San Diego 100

Startup Professionals Musings

JULY 13, 2022

I continue to be amazed that more than a quarter of new businesses don’t even have a website , and many more don’t pay attention to social media, or monitor feedback on sites like Yelp. At minimum, that requires a modern website, and visibility on relevant social media sites, likely including Facebook, YouTube, and Twitter.

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Technical Review Social Media Conference Customer 142

Both Sides of the Table

JUNE 29, 2014

This was pre social media. I am often asked about social media by those who want to know how they should best do it professionally. My advice always follows along the line of: Twitter is part media distribution platform. The topic of whether leaders or CEOs should engage through social media is often discussed.

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socalTECH

JUNE 8, 2012

Did you ever wish you had a more visual, easy to use way to identify which of your social media posts on Facebook are getting the most interest from your friends and others? A new service, Likeabilitee , is looking to do just that, by plotting your social media activity against an easy to use, visual interface.

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