SoCal CTO

MARCH 11, 2010

Part of those questions are around Startup Metrics. This aligns with understanding the the core business model: Get Users (= Acquisition, Referral) Drive Usage (= Activation, Retention) Make Money (= Monetize) (and Lifetime Value is a good one) Of course, that’s a big part of what the investor wants as well.

Metrics 159

Metrics Search Engine Optimization Startup Ideas 159

Startup Professionals Musings

JUNE 22, 2016

That should make you wonder - how do you measure traction in a metric? While thinking about the parameters of traction, and how to measure it, I was impressed with a new book, “ Scaling Lean: Mastering the Key Metrics for Startup Growth ” by Ash Maurya, a serial entrepreneur, and creator of the one-page business modelling tool Lean Canvas.

Metrics 57

Metrics Funding Startup Customer 57

Startup Professionals Musings

DECEMBER 12, 2021

But very few are talking about how to measure your results and return on investment (ROI), and the right metrics for optimizing your marketing environment. He has one of the first books on this subject, and he breaks the process down into nine key activities, as follows: Get focused and identify goals.

Social Media 127

Social Media Media Metrics Satisfaction 127

Startup Professionals Musings

AUGUST 23, 2023

We all have our favorite metric and our passion, but keeping up with real-world changes and trends seems to be always just out of reach. In my experience, all business metrics are still used too often for people management and accountability, rather than business management. Accurate measurement of the wrong things is not helpful.

Metrics 81

Metrics Demand Statistics Sample 81

Berkonomics

JULY 6, 2023

The technique, “OST” (objective, strategies, and tactics), is a very good way to organize your effort to find guideposts and then develop metrics to measure progress. Penetrate the Fortune 500 with at least five active accounts within two years. Let’s call it “OST.” What is a strategy? Aren’t these just goals?

Organization 156

Organization Metrics Demand Resource 156

Startup Professionals Musings

NOVEMBER 14, 2012

What I’m talking about here is a level of discipline and skill necessary to collect and analyze the relevant business data, known as metrics. Here is my selection of ten key metrics that every six-sigma joint like GE tracks without thinking, but too many small businesses only monitor haphazardly, if at all: Sales revenue.

Metrics 106

Metrics Startup Sales Statistics 106

socalTECH

JULY 22, 2013

ForwardMetrics, which is headed by Ozzie DiVinere, said its cloud-based software helps organizations create and track their strategic plans, helping to track the progress of employees towards business results--rather than just activity. forwardmetrics forward metrics strategic planning software venture capital' READ MORE>>.

Seed Funding 252

Seed Funding Funding Metrics Venture Capital 252

Startup Professionals Musings

DECEMBER 7, 2022

First you need to take consolation from the fact that you are not alone, and more importantly you need to implement an active growth and marketing plan to include the following initiatives: Ramp-up visibility and strategic alliances. Actively listen to customer feedback, and don’t be a one-trick pony.

Startup 134

Startup Search Engine Optimization Social Media Metrics 134

Startup Professionals Musings

JANUARY 9, 2022

They randomly churn for hours a day on a couple of their favorite social media platforms, with little thought given to goals, objectives, or metrics; and ultimately give up and fall back to traditional marketing approaches. Create an action plan with metrics. You spend the months influencing the influencers.

Social Media 135

Social Media Framework Media Metrics 135

Startup Professionals Musings

MARCH 18, 2022

Instead of sizing up new opportunities and actively courting every new customer, you start worrying about cutting costs, repeatable processes , and overtaking known competitors. Internal metrics are great for fixing problems, but industry experts, influencers, and customers are better indicators of future change and trends.

Startup 154

Startup Artificial Inteligence Metrics Netflix 154

socalTECH

JANUARY 5, 2009

Los Angeles-based Image Metrics (www.image-metrics.com) recently landed a $6.5M, Series B funding round for the firm's facial animation products. I was introduced to Image Metrics a year before I joined, and was helping them along. Editor's note: you can see Image Metrics "Emily" demo on their web site ). I fell in love with it.

Metrics 100

Metrics Startup Sales Newsletter 100

Berkonomics

AUGUST 25, 2022

He tried to feel the pulse of the company by the intensity of motion, the metrics of backlog, and the stated problems brought to him as he asked. A good manager can feel the mood and the level of business activity, but not easily from behind a desk or on the other end of a phone or Zoom call. But there is something more.

Outsource Development 156

Outsource Development Outsource Coach Metrics 156

Startup Professionals Musings

FEBRUARY 6, 2021

Define hard (data) and soft (anecdotal) metrics on the change, as well as on the quality of your leadership. That means you have to start with assessing the current state against the same metrics, before you can assess progress or change. Make sure metric results are available to the team, to keep them motivated.

Startup 155

Startup Resource Metrics Technical Review 155

Startup Professionals Musings

JANUARY 17, 2022

Pick a single metric that is the focus for all growth. Today’s world is full of metrics leading to business growth, including customer logins, revenue per customer, retention, and average solution price. Facebook’s winning strategy was a laser focus on increasing active user counts and time spent online. Less is more.

Startup 144

Startup Social Media Metrics Customer 144

Berkonomics

MAY 18, 2017

The technique, “OST” (objective, strategies and tactics), is a very good way to organize your effort to find guideposts and then develop metrics to measure progress. Penetrate the Fortune 500 with at least five active accounts within two years. What is a strategy?

Organization 275

Organization Metrics Demand Resource 275

Startup Professionals Musings

MAY 27, 2023

You need to look at everything through fresh eyes, continually ask questions not usually asked, and actively listen to contrary views. Focus on two or three pertinent metrics in any situation. Unbundle projects into smaller elements, and personalize the top couple of metrics for each team. Keeping it simple is the best course.

Customer 140

Customer Custom Social Media Metrics 140

Startup Professionals Musings

MARCH 9, 2020

First you need to take consolation from the fact that you are not alone, and more importantly you need to implement an active growth and marketing plan to include the following initiatives: Ramp-up visibility and strategic alliances. Actively listen to customer feedback, and don’t be a one-trick pony.

Search Engine Optimization 131

Search Engine Optimization Startup Social Media Metrics 131

Startup Professionals Musings

DECEMBER 30, 2022

Define realistic metrics to keep track of progress. You need metrics to incentivize the right team behaviors. Does your business have a Chief Innovation Officer or equivalent function to coordinate activities, make sure resources are provided, and ensure execution and achievement of long-term goals?

Technical Review 101

Technical Review Metrics Resource Software Review 101

Startup Professionals Musings

MARCH 9, 2019

But very few are talking about how to measure your results and return on investment (ROI), and the right metrics for optimizing your marketing environment. " He has one of the first books on this subject, and he breaks the process down into nine key activities, as follows: Get focused and identify goals.

Social Media 98

Social Media Media Metrics Satisfaction 98

socalTECH

MAY 10, 2013

It''s a combination of leveraging our data to provide activation of users, by sending out the posts, and really providing brands with the metrics of before, during, and after a campaign. In addition, those platforms are not providing the metrics that marketers need. That''s how we take the business to the next level.

Social Media 237

Social Media Advertising Media Metrics 237

Startup Professionals Musings

SEPTEMBER 11, 2021

Obviously this definition is generic, so my first recommendation is that you take the lead in defining traction metrics for your startup, and then selling your results convincingly to investors. I like to see at least 10,000 active users, or a user base, page-views, or mobile downloads that double every three months.

Startup 121

Startup Metrics Customer Custom 121

Startup Professionals Musings

JULY 4, 2021

The last thing they can afford is to waste any of these, but in my mentoring and coaching activities, I see it happening all too often. Waste in a startup is any activity that burns resources, but creates no value or competitive advantage in the eyes of customers. Focus on activities rather than results.

Startup 161

Startup Resource Training Entrepreneur 161

Startup Professionals Musings

JULY 30, 2021

Establish and evaluate metrics at multiple levels. As times change, you may need new metrics, such as total experience, web site hits, and social media complaints. A good way to start this activity is to participate in industry conferences, and build relationships with peers and other leaders.

Marketing 162

Marketing Social Media Metrics Customer 162

TechCrunch LA

APRIL 18, 2022

This is due to both supply and demand: On the demand side, some companies are providing solutions for something consumers are not actively looking for, while on the supply side, companies have figured out the most effective manufacturing process, which is complex and expensive, Elder explained.

Software Review 187

Software Review Metrics Startup Technical Review 187

Startup Professionals Musings

FEBRUARY 17, 2023

I recommend you start with team building activities to strengthen trust and communicate the objectives to everyone on a regular basis. Take the necessary time to identify the most promising activities that will have the greatest impact on where your organization is right now. Use personal relationships to test buy-in.

Organization 116

Organization Activity Metrics Training 116

Startup Professionals Musings

AUGUST 2, 2020

Actively seek and learn from the counsel of smart people. Make sure you actively interact with and show appreciation for people smarter than you, even if they don’t always agree with you. Use metrics in lieu of feelings to measure progress. He never gave up, despite multiple setbacks.

Startup 173

Startup Mentor Activity Entrepreneur 173

Startup Professionals Musings

JANUARY 1, 2021

Demonstrate active listening in a neutral location. Face-to-face you can better demonstrate active listening through body language and playing back what you have heard. The longer a conflict is active, the more likely that positions will harden, and emotions will make resolution more painful than productive.

Activity 145

Activity Organization Examples Satisfaction 145

Berkonomics

NOVEMBER 5, 2020

It seemed an ideal way to describe a scrappy, entrepreneurial activity. What happens to careful planning, sure-fire metrics, quality test scenarios, market research, a good business plan – all in place before pulling the trigger of a new opportunity. What happens to careful planning? Ready, FIRE, aim.

Artificial Inteligence 156

Artificial Inteligence Metrics Ideas Email 156

Startup Professionals Musings

NOVEMBER 2, 2022

The challenge is to avoid the bad risks, while actively seeking and managing the smart risks. Use metrics to measure results of marketing initiatives. The risks you want to take are the ones that you planned for in your resources, set up metrics to measure, and manage on an ongoing basis. Customers like leaders, not followers.

Resource 121

Resource Metrics Entrepreneur Customer 121

Startup Professionals Musings

NOVEMBER 10, 2021

That means full transparency and no excuses for issues and activities that are obviously in your domain. Make sure that metrics and goals are set up front, and not modified as the project progresses. First of all, you need to be a role model for accountability. Provide assessments based wholly on facts.

Startup 132

Startup Training Metrics Examples 132

Startup Professionals Musings

APRIL 3, 2019

They randomly churn for hours a day on a couple of their favorite social media platforms, with little thought given to goals, objectives, or metrics; and ultimately give up and fall back to traditional marketing approaches. Create an action plan with metrics. You spend the months influencing the influencers.

Social Media 96

Social Media Media Marketing Metrics 96

Startup Professionals Musings

OCTOBER 3, 2016

I believe the right attributes and habits can be recognized and learned, and here are seven key ones that I find in successful entrepreneurs: Actively recruits others and solicits win-win relationships. Asks hard questions, and actively listens to critical feedback. Sets goals and milestones, with metrics to track progress.

Entrepreneur 106

Entrepreneur Satisfaction Metrics Ideas 106

Startup Professionals Musings

DECEMBER 13, 2019

Some chaos is normal in every new business, but many wait far too long before they install metrics based on “best practices,” and fail to attack obvious bottlenecks with a vengeance. Yet I still see expense budgets based on traditional channels, with no strict metrics on cost of customer acquisition by channel, or lifetime customer value.

Outsource Development 122

Outsource Development Outsource Metrics Technical Review 122

Startup Professionals Musings

OCTOBER 17, 2018

Unfortunately, your personal assessment that you have traction probably won’t be convincing to potential investors and partners, so it’s important that you create and track your progress against some metrics. Define metrics on customer feedback and user counts. Count connections with experts, media, and influencers.

Tips 79

Tips Metrics Technical Review Customer 79

Both Sides of the Table

FEBRUARY 20, 2017

And measuring activities or output can mislead you into thinking you’re doing a great job. So they create a task list of all the marketing activities an organization can do: press releases, web site updates, customer case studies, blog posts, daily Tweets, Facebook fan page, attending conferences, etc.

Activity 164

Activity Conference Press Case Study 164

Startup Professionals Musings

JUNE 21, 2023

These must be managed by metrics to allow you to gauge progress, recognize successes, and keep constituents motivated along the way. Highlight purpose in all your marketing and team activities, and make customers your best advocates through word-of-mouth and stories from the field.

Satisfaction 114

Satisfaction Customer Custom Social Media 114

Startup Professionals Musings

OCTOBER 13, 2021

Hypermetricemia – metrics for everything. My advice is to focus on a handful of high-level metrics that matter , and are simple and relevant to organizational objectives. It suddenly and consistently seems reasonable to trade off long-term goals for survival in the short term. You may win the near-term battle but lose the war.

Metrics 133

Metrics Product Yahoo Examples 133