Advertising ASP Venture Capital 
Both Sides of the Table
FEBRUARY 7, 2010
My first company launched in 1999 and we were offering a SaaS document management in the cloud (we were called ASPs back then). Traffic.com sold 10-second in-content advertising spots to local TV broadcasters. I’ll always point out when I am.). I learned the domain lesson myself. I met the CEO Brian Malewicz several times.
Frank Addante
AUGUST 29, 2006
▼ August (3) Venture Capital - What's the rush? the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: Hire Entrepreneurs!
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Both Sides of the Table
FEBRUARY 17, 2010
I’m now a VC. App is one step forward, two steps back – In 1999 I launched my first company, BuildOnline, a SaaS-based (back then we were ASP’s) content management platform for large-scale engineering and construction projects. It required content sites to develop totally new content. There was no engagement.
Frank Addante
MAY 24, 2007
► August (3) Venture Capital - What's the rush? the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: Zondigo, Inc.
Frank Addante
MAY 20, 2007
► August (3) Venture Capital - What's the rush? the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: Zondigo, Inc.
Frank Addante
MAY 8, 2006
► August (3) Venture Capital - What's the rush? Internet advertising is good. the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. The Internet is Coming!
Frank Addante
DECEMBER 22, 2006
► August (3) Venture Capital - What's the rush? the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: Zondigo, Inc.
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