Advertising Demand Snapchat 
Both Sides of the Table
AUGUST 11, 2021
Digital advertising spend is projected to grow 25% this year to $191 billion, and Google (69%), Facebook (59%), Snapchat (116%) and Twitter (87%) all just reported rapid growth in their year over year advertising revenues. eCommerce for example grew 39% just last year - so there’s simply more demand. no surprise?—?that’s
socalTECH
NOVEMBER 19, 2013
James Borow and Clark Landry (shared position), SHIFT (Los Angeles, Santa Monica, advertising). Tim Cadogan , OpenX (Pasadena, advertising). Asher Delug , Airpush (Los Angeles, advertising). Jerry Jao , Retention Science (Los Angeles, analytics/advertising). Jason Lehmbeck , Datapop (Los Angeles, advertising).
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Both Sides of the Table
JANUARY 12, 2014
While many tech startups do this intuitively (say, SnapChat thinking it would be much better if our photos out partying disappeared) it still happens. Product is simply about defining a physical good or service that would be valued by consumers of the product more than existing alternatives based on functionality, quality and/or price.
socalTECH
AUGUST 17, 2020
If you're a big influencer, you might get paid by a brand, but every day, people are providing word-of-mouth advertising, posting about their favorite things. The second part of our app is Know It, which is a video on demand platform. They can then make money from that video-on-demand, and people can pay them to watch that content.
Startup Professionals Musings
JANUARY 16, 2022
When their deep pockets went empty, Facebook stepped in, but demanded revenue from ads. But some of you will surely say “What about Facebook and Snapchat, who focused on growth first and are clearly successful?” Yet it took almost six years to become profitable, with revenue only from advertising. So let’s take a look.
Startup Professionals Musings
APRIL 17, 2019
When their deep pockets went empty, Facebook stepped in, but demanded revenue from ads. But some of you will surely say “What about Facebook and Snapchat, who focused on growth first and are clearly successful?” Yet it took almost six years to become profitable, with revenue only from advertising. So let’s take a look.
Startup Professionals Musings
APRIL 15, 2017
When their deep pockets went empty, Facebook stepped in, but demanded revenue from ads. But some of you will surely say “What about Facebook and Snapchat, who focused on growth first and are clearly successful?” Yet it took almost six years to become profitable, with revenue only from advertising. So let’s take a look.
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