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Interview with Michael Dubin, Dollar Shave Club

socalTECH

Earlier this month, Los Angeles startup Dollar Shave Club (www.dollarshaveclub.com) made a huge splash with its launch of a subscription, monthly delivery service for razor blades. Dollar Shave Club came to me about two years ago, in December of 2010, when I met my co-founder, who was my friend's fiancĀ's father.

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Dollar Shave's TV Push Powered By Convertro

socalTECH

Fans of Los Angeles subscription razor firm Dollar Shave Club might have noticed a lot of the firm recently on television. Convertro said it has been working with Media Design Group , a direct response TV advertising agency, to help measure the efficacy of broadcast marketing. READ MORE>>.

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Attract A MILLION New Customers Overnight with YouTube Marketing ā€“ Literally

Tech Zulu Event

They jumped on YouTube advertising taking advantage of the lower cost per click compared to traditional Google Adwords. 12,000 people signed up in the first 48 hours after the Dollar Shave Club video went live in 2012. Tips from Dollar Shave Club viral video creator Michael Dubin: 1- Have fun.

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Mark Suster, Nely Galan to Keynote Silicon Beach Fest

Tech Zulu Event

Silicon Beach Fest covers more than 30 topics that uniquely reflect LAā€™s strengths, including: Investors, Entrepreneurship, Entertainment, Games, Social Media, Digital Content, Advertising Technology, Design UX/UI, Fashion, and more. Semi-final rounds Thursday June 20th, with judges selecting winners Friday, June 21st.