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TrueCar Gets Investment from Guthy-Renker

socalTECH

Santa Monica-based TrueCar , the online car pricing site headed by Scott Painter, has scored a new, equity investment and partnership with direct marketing firm Guthy-Renker , the firm announced today. Financial terms of the investment were not disclosed. READ MORE>>.

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Edmunds.com Launches First Ever, National Television Ad Campaign

socalTECH

Edmunds.com did not say how much it is investing in the television advertising campaign. edmunds national automobile information television branding marketing commercial' The company said the campaign--which launched on Christmas day--will be featured during NBA programming on ABC and ESPN. READ MORE>>.

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Ten Of The Top Tech Companies For Employees In LA

socalTECH

positions on its site, ranging from software, sales, marketing, to finance. Edmunds was also one of the companies. Los Angeles has a strong online advertising industry, and Rubicon Project is one of the companies we heard has been doing well and. The firm, based in Pasadena, has dozens of. Rubicon Project.

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Edmunds.com, Oracle Link On Data Sharing Deal

SoCal Tech Calendar

According to Edmunds.com, the exclusive deal puts its ata assets on the Oracle Data Cloud, which allows marketers to access that information for their own use. Edmunds.com said the deal will help marketers reach specific car shoppers and buyers through Oracle's BlueKai Marketplace and other platforms. READ MORE>>.

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