TrueCar Gets Investment from Guthy-Renker
socalTECH
APRIL 5, 2011
TrueCar said that Guthy-Renker will play an "integral role" in shaping the firm's brand visibility, through TV, print, radio, and other advertising channels. TrueCar specifically said it is looking to "move beyond" sites such as Kelly Blue Book and Edmunds with its data, which is derived from actual car sales. READ MORE>>.
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