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Looking to attract more consumers interested in learning more about technology, Santa Monica-based eHow , the online how-to site run by Demand Media, said today that it has launched a new Tech Channel as part of the site. RadioShack is heavily represented on the channel as an advertiser and sponsor. READ MORE>>.
Los Angeles-based Demand Media , the online media site run by Richard Rosenblatt, said Friday that it has updated its eHow web site, the firm's questions and answers site. Tags: ehow demand media question answer video help. Among the channels are family, food, health, home, money and style sections. READ MORE>>.
Santa Monica-based eHow , the question and answer site of Demand Media, is announcing today that it has launched a new women-focused channel called Shift. eHow said the new channel is aimed at helping "inspire women who want to make changes in their lives" and "positively impact others around them."
Santa Monica-based eHow , the online question and answer site owned by Demand Media, has revealed a new site redesign today, saying it has launched a new look-and-feel plus additional site enhancements. eHow said the new organization makes the site more useful to advertisers. READ MORE>>.
Santa Monica-based Demand Media , the online content publishing empire of Richard Rosenblatt, announced this morning that it has launched a new, specialized offering for food advertisers. Tags: demand media advertising food eating advertiser targeting livestrong ehow. Other details on the new offering were not released.
Santa Monica-based eHow , the online advice and information site owned by Demand Media, is targeting mothers with a new channel, the company said today. eHow said it has launched a new eHow Mom Channel , specifically designed to provide information to mothers. The channel actually launched in May.
Looking to enhance the advertising units on its network of sites, Santa Monica-based Demand Media said today that it has launched a new set of "social feed ads" to its advertisers. Demand Media said its new Social Feed ad management tools allow its advertisers to deliver customized, social media content via live rich media ads.
Santa Monica-based Demand Media , the publisher of online content, said late Tuesday that it is changing its advertising strategy to exclusively focus on premium programmatic ads. demand media demandmedia premium programmatic advertising brands' The company said the move will result in the elimination of its premium display salesforce.
The company said the drop came due to a shift away from higher CPM direct display advertising. Demand Media operates such sites as eHow, Livestrong, and CollegeHumor. The company''s now separated registrar segment actually saw a 13 percent growth. READ MORE>>. demand media content traffic revenues'
eHow Spark! eHow is still our largest customers, Livestrong is still an important customer. Joanne Bradford: We have three YouTube channels, Pets, eHow, and Livestrong Women. Even the concept of integrating an advertiser into video and embedding versus advertisement is something we've been working on quite a bit.
the firm that runs Livestrong.com, eHow, Society6, Saatchi Art, and other sites, said on Monday that it has named Jay Ku as Senior Vice President, Advertising and Brand Solutions, and Ruben Baerga as General Manager of Society6. Santa Monica-based Leaf Group Ltd. ,
Santa Monica-based Demand Media has hired a new executive to head up the firm's advertising sales, the firm disclosed Tuesday. Demand Media has appointed George Stewart as the company's Executive Vice President of Advertising Sales, heading up sales for all of the company's sales channels.
company operates a number of content-focused sites, including LIVESTRONG, eHOW, Cracked, and a domain name registration business, eNOM. Los Angeles has a strong online advertising industry, and Rubicon Project is one of the companies we heard has been doing well and. The now-public. The company recently reported record.
Stephanie Lin, Senior Marketing Director at BareMinerals, a brand who had a huge booth offering free makeovers to attendees, said that they are moving away from traditional advertising. For Orabrush, it all started with an eHow video about “How to Tell if You Have Bad Breath”. They get that no one wants to be sold to anymore.
It should be the next generation content/ entertainment portal that leverages millions of user profiles to more accurately provide data to advertisers on what is appealing to specific demographics. Think eHOW or About. Court Star Power. Who are the evangelists pimping MySpace? Where is there Ashton Kutcher & CNN.
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