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Specific Media Adopts Advertising Option Icon

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Irvine-based Specific Media , which operates an Internet advertising network, said today that it is one of the first memebers of the IAB to adopt a new "Advertising Options Icon", a new tool to provide web surfers with information about what data is being collected about them by advertisers. READ MORE>>.

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KidZui Launches Advertising Platform

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San Diego-based KidZui said this week that it has launched a new advertising platform focused on family-friendly brands. The advertising on KidClicks includes age- and gender-filtered content, must meet editorial standards, and includes ability to link to videos or other websites. READ MORE>>.

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WebVisible Moves Headquarters To Los Angeles

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WebVisible , which helps small and medium sized businesses place online advertising, announced Wednesday afternoon that it has moved its headquarters from Irvine, to Los Angeles. WebVisible said it is moving to a new, creative space in Playa Vista, within the Electronics Arts Campus. WebVisible had been in Irvine for 10 years.

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Cie Games Names COO

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D'Souza was most recently at online games maker Nexon America, and also has served at Evoco and Electronic Arts. Long Beach-based Cie Games , the social games developer behind Car Town for Facebook, said today that it has named Carey D'Souza as its new Chief Operating Officer.

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WebVisible Expands In India

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Irvine-based WebVisible , which helps small and medium sized businesses place and manage their Internet advertising, announced today that it has opened up a new facility in Mumbai, India. Tags: webvisible india jobs employment expansion oversease international advertising. READ MORE>>.

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WebVisible In Big Hiring Push In Los Angeles With New Office

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Irvine-based WebVisible , which helps small businesses place online advertising, said this morning it is in a big hiring push, and is immediately looking to hire over 75 employees across sales, IT, software engineering, and product design positions.

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MarketShare Partners Gets Investment From Elevation

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MarketShare's software is used by companies such as Charles Schwab, Electronic Arts, and Mercedes-Benz, to allocate marketing, sales, and promotional dollars between various kinds of advertising and media. Tags: partners elevation private bono marketing equity venture software capital marketshare advertising. READ MORE>>.

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