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Specific Media Adopts Advertising Option Icon

socalTECH

Irvine-based Specific Media , which operates an Internet advertising network, said today that it is one of the first memebers of the IAB to adopt a new "Advertising Options Icon", a new tool to provide web surfers with information about what data is being collected about them by advertisers. READ MORE>>.

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Digital LA: Branded Entertainment Panel Live!

Tech Zulu Event

Dragon Age / Electronic Arts, Kevin Tancharoen / Mortal Kombat- Warner Bros Interactive and Veronica Belmont’s social media campaign for General Motors. At Agility Studios, closed Puma deal for integration into director Jon Chu’s LXD dance web series, now at Paramount Digital. The Guild (Microsoft, etc.), georgeruiz.

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Frank Addantes FounderBlog: Elements of Sustainable Companies

Frank Addante

the Rubicon Project (Internet Advertising Technology) Status: Pre-Launch Visit the Rubicon Project Website Startup 5.0: Internet Advertising ASP) Exit: $112M IPO and acquisition Lesson: Think big. Web Development & Marketing Technology) Exit: evolved into L90 (next company) Lesson: What you dont know cant stop you. Startup 3.0:

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