socalTECH

JUNE 28, 2013

Los Angeles-based GumGum , which provides an in-image advertising platform for publishers, said Friday that it has added Ryan Schinman, CEO of Platinum Rye Entertainment, to its advisory board. gumgum executive advertising entertainment hollywood' READ MORE>>.

GRP Partners 164

GRP Partners Entertainment Hollywood Advertising 164

socalTECH

OCTOBER 13, 2010

Los Angeles-based Break Media , the online video and content firm headed by Keith Richman, said this morning that it is targeting Hispanic males with a new site, TuVez.com. According to Break, the new site will provide content focused on entertainment, gaming, sports, and culture, all in context of Hispanic males. READ MORE>>.

Sites 193

Sites Break.com Entertainment Content 193

socalTECH

JUNE 23, 2010

Los Angeles-based Break Media , the online media and advertising firm run by Keith Richman, announced this morning that it is in a major expansion in its advertising network, and has added 23 new verticals to its network. Tags: break media entertainment internet advertising content. READ MORE>>.

Media 176

Media Advertising Entertainment Content 176

socalTECH

MAY 13, 2013

Los Angeles-based Greentoe.com , which operates an online marketplace which lets people name their own price for electronics and other items, has raised a round of angel funding, the firm said today. Greentoe is led by Joe Marrapodi (LBI Entertainment, Intermix) and Andrew Kurland (Deloitte). READ MORE>>.

Angel 231

Angel Funding Venture Capital Entertainment 231

socalTECH

FEBRUARY 24, 2010

Los Angeles-based Break Media said Wednesday that it is expanding the number of video advertising options the site offers. The publisher of entertainment sites aimed at men, said it has added new HD-quality options, interactive pre-roll options, and expandable video ads, among other options. READ MORE>>.

Entertainment 154

Entertainment Advertising Content Sites 154

socalTECH

APRIL 8, 2010

Los Angeles-based Break Media , which operates a network of Internet entertainment properties focused on men, said today that it has launched its own, in-house advertising server for its ad network. Tags: break media entertainment content advertising internet server. READ MORE>>.

Media 154

Media Break.com Advertising Entertainment 154

socalTECH

MAY 25, 2011

Los Angeles-based ShareSquare , the QR code firm headed by Matthias Galica, has inked a partnership with popular mobile barcode scanning firm ShopSavvy , the two said this morning. The firm has been applying the product to music and entertainment, and has been expanding to retail, consumer packaged goods, advertising, and other areas.

Mobile 211

Mobile Tool Content Entertainment 211

socalTECH

JANUARY 4, 2013

A new, Los Angeles-based startup, Baboo is looking to help brands and marketers in the entertainment space reach consumers, and recently launched an alpha of its services. Co-founder Sutton-Shearer previously co-founded Movie Song Vault and The Gift App, and is a former entertainment industry executive. READ MORE>>.

Marketing 219

Marketing Entertainment Content Los Angeles 219

socalTECH

OCTOBER 8, 2012

Moviepilot , which operates an online movie discovery site, said last week that it has opened up an office on Abbot Kinney in Venice, California, as part of its expansion into Los Angeles. Smith was previously at Amazon Media Group, working with IMDb, Amazon, Mobile and Kindle with entertainment accounts. READ MORE>>.

Venice 178

Venice Paramount Advertising Los Angeles 178

socalTECH

MARCH 17, 2010

Los Angeles-based Gorilla Nation provides online ad sales for branded consumer sites; Los Angeles-based AtomicOnline operates its own network of online media properties; Springboard Productions is a developer of entertainment videos; and Double Helix is a creative and interactive web marketing firm.

Gorilla Nation 177

Gorilla Nation AtomicOnline Media Web 177

socalTECH

DECEMBER 7, 2012

The most active market in technology in Southern California, Los Angeles, was not ranked on the list, mostly likely because Los Angeles has a very diverse base of industries (entertainment, consumer, advertising, fashion, and more) rather than an exclusive high tech focus. percent of jobs in technology.

Report 203

Report Santa Barbara Technology Southern California 203

socalTECH

MARCH 25, 2013

Los Angeles-based online entertainment, music, and advertising firm BuzzMedia is no more: it's just rebranded itself SpinMedia. The publisher, which owns such brands as Celebuzz, Sterogeom, Idolator, JustJared, and many other music-related sites, acquired longtime music magazine Spin back in July of last year.

Buzznet 170

Buzznet Anthem Redpoint Advertising 170

socalTECH

AUGUST 30, 2010

Los Angeles-based Mail.com , the online media network run by Jay Penske, is being sued by The Gross Family Foundation, a New York-based charity, over its use of "FASHION ROCKS" to advertise and promote its own multimedia services.

Advertising 182

Advertising Entertainment Media Competition 182

socalTECH

MARCH 27, 2014

Los Angeles-based entertainment news provider HitFix has launched a new video channel, which will feature both content, news, and advertising, the company said this morning. hitfix news chanel movie video entertainment hollywood' READ MORE>>.

News 147

News Hulu Entertainment Hollywood 147

socalTECH

JULY 27, 2010

Los Angeles-based Break Media , the online entertainment site run by Keith Richman, said today that it has launched a new, 3D video channel--and will also produce its own, original 3D series. Break said the channel, which will roll out over the next two weeks, includes 3D mini shows and action sports video. READ MORE>>.

Media 178

Media Hollywood Advertising Entertainment 178

socalTECH

MAY 3, 2011

Los Angeles-based Gorilla Nation Media , the division of Evolve Media which provides advertising representation services to websites, said this morning that it has launched a new kids, tweens, and teens vertical. The firm said the new "Youthology" vertical will help advertisers specifically engage with tweens.

Gorilla Nation 154

Gorilla Nation Sherman Oaks Advertising Entertainment 154

socalTECH

FEBRUARY 27, 2013

Selectable Media , a digital advertising firm which lets users unlock digital content in exchange for interacting with brand advertising, said today that it has expanded to Los Angeles, as part of a growth in its footprint. The expansion came alongside the opening of a new office in Chicago.

Media 164

Media Avalon San Diego Advertising 164

socalTECH

FEBRUARY 6, 2012

According to Car and Driver, which detailed the back story behind the commercial shot in its February issue, OK Go spent two months in a Van Nuys warehouse perfecting the gadgets behind the shoot, which was filmed outside Los Angeles in the Mojave desert. READ MORE>>.

Van Nuys 176

Van Nuys Content Technology Entertainment 176

socalTECH

MARCH 24, 2010

Los Angeles-based Break Media , which operates a number of Internet media and entertainment properties focused on men, said late Tuesday evening that it has partnered with BlueKai and exelate , two firms providing online advertising data. Tags: break media content publishing advertising bluekai exelate.

Media 150

Media Break.com Advertising Entertainment 150

Tech Zulu Event

JUNE 10, 2014

Malibu and Beverly Hills have long been hot neighborhoods for entertainment execs. But the tech culture of Los Angeles is shifting real estate’s center of gravity. As the line blurs between tech and entertainment, and as Silicon Valley seeks synergy with L.A.’s YouTube is joined by the SoCal outpost for Facebook.

Entertainment 108

Entertainment Santa Monica Journal Belkin 108

socalTECH

FEBRUARY 22, 2012

Los Angeles-based SocialVibe , which provides online, social advertising to brands, said today that it has named Todd Tapping as its Chief Executive Officer. SocialVibe has a unique advertising model, in that it awards game credits, donations to nonprofits, and other items to consumers who engage or share a brand's advertising.

Redpoint 150

Redpoint Advertising News Entertainment 150

socalTECH

AUGUST 18, 2010

Los Angeles-based Total Immersion , a developer of augmented reality software which superimposes computer generated graphics onto live webcam video, said today that it is powering an eco-awareness program in Los Angeles. Financial details of the win were not disclosed. The firm is headed by Bruno Uzzan. READ MORE>>.

Redondo Beach 165

Redondo Beach Education Los Angeles Entertainment 165

Tech Zulu Event

SEPTEMBER 19, 2012

Created by founder Toby Daniels , Social Media Week Los Angeles will focus this series of discussions around the theme of “Empowering Change Through Collaboration.” They have broken events down by two hubs: Social Tech , and Entertainment. Monday: Los Angeles – The Social City. HOW CAN I ATTEND?

Social Media 92

Social Media Los Angeles Media Angel 92

socalTECH

JANUARY 13, 2012

Los Angeles-based Rubicon Project , the online advertising optimization technology provider headed by Frank Addante, said this morning that it has named Brian Barnum as its Chief Financial Officer and Chief Operating Officer, as well as appointed Mark Torres as Senior Vice President of People and Culture.

Ticketmaster 164

Ticketmaster Clearstone Advertising News 164

socalTECH

AUGUST 1, 2013

Los Angeles-based Lootsie said Thursday that it has launched a new, mobile rewards program aimed ta casual game players, which will provide rewards to iOs and Android game players for in-game achievements. lootsie games rewards content videogame developer advertising ingame' READ MORE>>.

Advertising 153

Advertising Entertainment Content Los Angeles 153

socalTECH

MAY 10, 2011

Los Angeles-based BUZZMEDIA , the online entertainment blog and web publisher, is trumpeting its ranking today by comScore as one of the sites with the highest young adult reach. BUZZMEDIA said that 18-34 year olds are more likely to be found on its site than on Facebook and other sites.

Buzznet 225

Buzznet Blogging Sites Entertainment 225

socalTECH

JUNE 28, 2010

Los Angeles-based HitFix , an online web site focused on entertainment news and information, has raised $1.6M in a new funding round, according to investor the Tech Coast Angels. Hitfix focuses on news, interviews and commentary on all aspects of entertainment. in Hitfix, led by investor Yuri Pikover. READ MORE>>.

Tech Coast Angels 145

Tech Coast Angels Southern California News Entertainment 145

socalTECH

AUGUST 24, 2009

Los Angeles-based Gorilla Nation reported Monday afternoon that it has signed on World Wrestling Entertainment as a client. Tags: gorilla nation wrestling online advertising. READ MORE>>.

Gorilla Nation 133

Gorilla Nation Advertising Web Entertainment 133

L.A. Business Journal

FEBRUARY 9, 2018

Snap is trying to lure Instagram advertisers by offering them free ads on Snapchat; Elon Musk explains why SpaceX prefers clusters of small engines for the Falcon Heavy; and digital media drives entertainment employment growth in Los Angeles

Snapchat 100

Snapchat Advertising SpaceX Entertainment 100

socalTECH

JUNE 9, 2010

Los Angeles-based Total Immersion , the developer of augmented reality software run by Bruno Uzzan, said this week that both the U.S. Army is using Total Immersion for an augmented reality entertainment game which allows users to race against MRAP and Stryker armored vehicles via the web and at certain NASCAR events.

Entertainment 154

Entertainment Advertising Web Los Angeles 154

socalTECH

FEBRUARY 10, 2010

Los Angeles-based Ace Metrix , the online advertising rating and analytics firm run by Steve Goldman , has applied the firm's ad rating service to the Super Bowl XLIV ads. Tags: content advertising television bowl super metrix. READ MORE>>.

Palomar 124

Palomar Advertising Entertainment Google 124

socalTECH

DECEMBER 4, 2009

The founders Los Angeles-based GumGum , a startup which offers ad-supported, celebrity and entertainment photos for blogs and other web sites, has diverged into the online ad business, saying this week that it has launched a separate, advertising service called Bedrock. Tags: bedrock gumgum online advertising.

Networking 133

Networking Advertising Blogging Entertainment 133

TechCrunch LA

MAY 13, 2018

On a mild Thursday night at the Los Angeles Forum , Nike’s public relations team and a group of journalists from some of the country’s leading lifestyle, tech, and general interest websites gathered to see the debut of Nike’s most ambitious SNKRS stash drop.

Los Angeles 227

Los Angeles Report Activity Sales 227

socalTECH

JANUARY 24, 2011

For this morning's company profile, we thought we'd connect with ShareSquare (www.getsharesquare.com), a newly funded Los Angeles startup focused on QR barcodes -- 3D barcodes -- focused on musicians and entertainers. The objects we are focused on are out-of-home advertising. Who uses your service, and why?

Startup 220

Startup West Hollywood Metrics Entertainment 220

Tech Zulu Event

OCTOBER 31, 2011

BlogWorld and New Media Expo 2011 comes to Los Angeles and its finally here. Shani Higgins joined Technorati in 2007 to lead strategy and day to day operations for the company¹s advertising sales, business development and the Technorati Media advertising network. Jace Hall is the President and founder of HDFILMS INC.

Los Angeles 75

Los Angeles Angel Social Media Media 75

socalTECH

JULY 19, 2017

Los Angeles-based AdGreetz , the developer of personalized advertising technology which incorporates a viewer's name and other personal information into video and interactive ads, is powering a new campaign for Sony Pictures Home Entertainment on the upcoming Smurfs: The Lost Village release.

Entertainment 113

Entertainment Advertising Los Angeles Technology 113

socalTECH

FEBRUARY 10, 2020

Los Angeles-based programmatic advertising provider Causal IQ said last week that it is expanding into Las Vegas, as part of an expansion to serve the casino-entertainment market. The company said the move will help it serve the tourism and gaming industry. Causal IQ is led by CEO Farshad Fardad.

Westlake Village 113

Westlake Village Entertainment Advertising Los Angeles 113