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West Hollywood-based CityGrid , the unit of IAC which operates CitySearch, Insider Pages, and Urbanspoon, said this morning that it has acquired Felix , a performance-based, local advertisingservice for small and medium-sized businesses. Financial terms of the buy were not disclosed. READ MORE>>.
Online video advertising firm TubeMogul , which has operations in Los Angeles, said today that it has raised $10M in the second tranche of its Series C funding. According to TubeMogul, the funding was led by SingTel Innov8, and also included Cross Creek Capital, Digital Advertising Consortium, Foundation Capital and Trinity Ventures.
West Hollywood-based Citysearch , the online local business guide owned by IAC, announced today that it has launched a new online advertisingservice for local businesses called CityGrid Complete. According to Citysearch, it made an investment in OrangeSoda to build the new service. READ MORE>>.
Los Angeles-based Hulu said Tuesday that it is planning a big push of its Hulu Plus subscription service, with a Super Bowl XLVI advertising campaign. The new campaign--a spin on its 2009 Alec Baldwin ad--features actor Will Arnett and the Hollywood sign, plus the hashtag "mushymush". READ MORE>>.
Los Angeles-based streaming television provider Hulu said today that its Hulu Plus subscription service has just passed six million subscribers, which it credited to both exclusive access to broadcast and cable shows, as well as its own original content effort, Hulu Originals. READ MORE>>.
According to the two, the deal gives both video-on-demand and linear rights as part of an Internet streaming video service. The two also said they will work on such efforts as dynamic ad insertion, advertising on mobile devices, and related efforts. content hollywood broadcast satellite movies television media streaming dish disney'
Southern California is the center of the entertainment industry, which not only includes the world of Hollywood, movies and film, and television, but is also the home of the music industry. Earbits has created a service which lets you browse through over 200 stations of streaming audio, advertising free.
Hard to believe another Digital LA Silicon Beach Fest Hollywood is happening this week back-to-back with the new LA Tech Summit produced by Cornerstone. LA Tech Summit takes place the following day and takes a more comprehensive look at the entire tech eco-system in Los Angeles, not just Hollywood.
Los Angeles-based streaming television service Hulu said this morning that it has launched a new, ad-free service , which will cost $4 a month more than the company's existing, premium subscription. per month service is the first time Hulu has offered up viewing of the company's streaming content without advertising.
Los Angeles-based Hulu confirmed today at its Upfront event in New York that it indeed is planning to roll out a live, TV streaming service next year. Hulu's Upfront offers up a look into Hulu's shows and business to major advertisers. Hulu has not yet announced pricing on the yet-to-be-launched service, or provided other details.
Los Angeles-based video site Hulu has just rolled out a number of major upgrades to the service and its video player, the firm announced this morning. Tags: html5 hollywood movie content television streaming video hulu. READ MORE>>.
My point was that Amazon continues to dominate the web services business because AWS continues to cut prices & margin in the same way a hypermarket does to control market share. Many people (including inside of YouTube) mistook this to mean that I was negative on YouTube itself. I wasn’t. Indeed we are already seeing that online.
The startup--created by Robert Earl (Founder and CEO of Planet Hollywood), Grant Hosford (formerly of eHarmony), and Connell (formerly of Nokia)--is using the Internet to arrange group dates at local restaurants, to connect people in person and offline. How did you get from working on mobile to online dating? It's a one stop shop.
Gary Beer is a longtime film industry insider, having been Managing Director of the Sundance Film Festival from its beginnings until 1999 , and founder documentary cable programming service Smithsonian Networks, which he started while he was CEO of the business enterprises of the Smithsonian Institution. We're continuing to build on that.
Netflix , the provider of online streaming services which has major operations in Los Angeles, is planning to raise $1.5 Netflix most recently was looking to buy LA billboard advertising company Regency Outdoor Advertising , and has a major operation in Hollywood. READ MORE>>.
My daily coffee meetings are not surrounded by the Hollywood elite with discussions of scripts, scenes and casting. Many of the Valley tech firms saw advertising as “beneath them&# and many VCs in the first boom encouraged people to focus on eyeballs rather than dollars. And of course you have Hollywood. Los Angeles.
Among other tidbits, Hulu said it saw that growth despite a soft advertising market, and now has over 1,000 brand advertisers signed up on the service. Kilar disclosed the numbers in a blog post summarizing the firm's 2011.
Hulu attributed the big gains in both reenues and subscribers to the "crest of two massive waves": the rise of online video advertising and the rise of online video subscription services. Hulu said its subscriber count more than doubled during the year. Kilar detailed the numbers and provided commentary in a blog post Monday morning.
Los Angeles- and New York-based PlaceVine , which operates a web-based service to connect brands and agencies to product placement opportunities in film, television, and new media, said Wednesday that it has scored a round of seed financing from a New York-based angel fund, NYCSeed. Amount of the investment was not disclosed. READ MORE>>.
Klout offers up special awards, access to events, special services, and more to people based on their "social media influence". The two said that they will work together with brand advertisers to produce custom campaigns targeted at influential social web participants. READ MORE>>.
Venice-based ZEFR , the provider of rights management services for YouTube, said today that it has linked up with SoundCloud , to help ZEFR''s music partners better understand sharing of content on SoundCloud. zefr soundcloud media attribution piracy music sound hollywood' Financial details of the deal were not disclosed. READ MORE>>.
We are seeing lots of traction in the 14 cities we are live in, and people are wanting to work with us, including bands, PR people, management firms, the venues themselves, and local advertisers. How have you been growing the site and getting the word about your services? That's now what we're advertising.
The objects we are focused on are out-of-home advertising. That's the big opportunity for us, out of home advertising, to make it engaging, and ultimately, measurable. Who uses your service, and why? An example of that is, we might be able to show you the hottest concerts in West Hollywood, or the hottest acts in Santa Monica.
The startup is targeting advertisers, brands, filmmakers, film trailer houses, music supervisors and others with the new service. The service revolves around the ability to search for music composed for film scores, and allows users to request quotes and download tracks for use in projects.
In the world of many online television, movie, and video sites, scores of music streaming services, and other entertainment content, it''s often a difficult task to find what you really want to watch, listen to, or read. We''ve got a really great group testing it, and we''re excited to add more service next year based on feedback.
We're always interested in how technology is influencing the business of Hollywood, and recently ran across Los Angeles-based Scripped. There are also others who are doing advertisements with short video. That's a revenue generating service, and it's been up for a couple of months. Sunil Rajaraman: That's a good question.
Los Angeles-based movie site Fandango is planning a major push of its brand new video on demand service, FandangoNOW , with ads running on TV, online, mobile, outdoor, and in theaters. The move comes six months after Fandango acquired video-on-demand service M-GO from Technicolor and DreamWorks Animation. READ MORE>>.
Los Angeles-based streaming video site Hulu has been in New York this week pitching its service to advertisers at its Hulu Upfronts event, revealing today four new original series, plus some statistics on the service. READ MORE>>.
A location based service which incorporates social and gaming elements. Hollywood Walk of Fame. A demand side advertising platform which allows advertisers to bid on individual ad impressions in real time, based on the site and who would see it. It’s awesome. The deals we quickly went through are: 1. Foursquare. -A
According to the firm, it is approaching 1 million paying subscribers to its Hulu Plus service, expecting that it will cross the 1M number before the end of the summer. per month, with the remainder of the payout to content providers coming from advertising revenue. READ MORE>>.
Thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Advertisers. PowerMark www.thepowermarkgroup.com , Southern California's premier full-service marketing and. Pixelgate.net (www.pixelgate.net) - Internet Access, Web Hosting, Network Services.
VENUE HUBS Will Have Themed Panel Content: Hollywood (Viceroy) : Movies Go Social, Music Goes Social, on how movie studios, labels and startups use new tech tools to promote content. Advertising : Agencies rock digital, TBA. Media/Tech: io/LA (Hollywood). Services must offer some sort of discount/deal for SBF attendees.
Last week, Adconion (www.adconion.com) announced that it had spun out Joost (www.joost.com), its online video service, into a separate company, which is going to be based out of Santa Monica. Nick Higgins: Adconion was founded six years ago as an advertising network. First, describe what Joost's business is nowadays?
Thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Advertisers. Pixelgate.net (www.pixelgate.net) - Internet Access, Web Hosting, Network Services. We put the "Service" back into Internet Service Provider. They include: Sponsors.
I think the best solution for the social networking era is “in-stream&# advertising. Stitcher - San Francisco-based service that lets users customize talk radio programming on their mobile devices. It offers Internet radio targeted advertising and is growing really well. But I made it for a reason. Time will tell.
Burbank-based Cast & Crew, which provides payroll software and services to the entertainment industry, said last week that it has signed a deal to acquire The Team Companies, a developer of payroll and production management services to the advertising, music and concert tours and live events industries.
FameBit , the online marketplace which had allowed advertisers to connect with YouTube influencers, is no more, and has been renamed YouTube BrandConnect , Google said on Tuesday. YouTube recently has been scaling back the services offered by FameBit, removing the self-service options which had allowed smaller creators to connect with brands.
Remember Hollywood secrets. Products are the new services. Digital channels enable you to turn products into on-demand services that help customers reach their goals, and add value. Make your in-store services add value. Ask why it should be, and why customers should care. Then give them a reason to keep coming back.
Advertising technology is hot with the rise of mobile, evidenced in part by Verizon’s merger with AOL valued at $4.4 The Interactive Advertising Bureau defined a set of rich media units rooted in familiar ad sizes and called them Rising Stars. The company is privately held and has received no venture funding to date.
Remember Hollywood secrets. Products are the new services. Digital channels enable you to turn products into on-demand services that help customers reach their goals, and add value. Make your in-store services add value. Ask why it should be, and why customers should care. Then give them a reason to keep coming back.
A new, Los Angeles-based startup, Baboo is looking to help brands and marketers in the entertainment space reach consumers, and recently launched an alpha of its services. The startup, headed by Drake Sutton-Shearer, is offering up media content in exchange for micro-survey answers, to help bolster music, film, TV, sports, and gaming brands.
These fans have a personal relationship with the stars unlike traditional Hollywood. Stephanie Lin, Senior Marketing Director at BareMinerals, a brand who had a huge booth offering free makeovers to attendees, said that they are moving away from traditional advertising. You have to be there to appreciate it.
Remember Hollywood secrets. Products are the new services. Digital channels enable you to turn products into on-demand services that help customers reach their goals, and add value. Make your in-store services add value. Ask why it should be, and why customers should care. Then give them a reason to keep coming back.
We thought we'd get the background on the new effort directly from Jason Nazar , CEO and founder of Docstoc, to learn more about the new service. First, we're geographically spread out, with silos far away--in Pasadena, the Valley, Hollywood, etc. For those who haven't heard yet, tell us about DocStore and what it is all about?
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