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Why Hulu is the OPEC of Online Video

Both Sides of the Table

The formation of Hulu was defensive – designed to stop another YouTube or Napster from emerging and causing disruption to the TV industry. Once this new service became popular then the media companies could control the rules of distribution & advertising. So it is quite lofty to compare hulu with OPEC. Here is my case: 1.

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MySpace Links To Hulu With Widget

socalTECH

Los Angeles-based MySpace said Wednesday that the firm has launched a new application which links user profiles on the social networking site to the Hulu video site. According to MySpace, the new MySpace Primetime Application allows users to embed videos from Hulu and MySpaceTV on their profiles and home pages. READ MORE>>

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Silicon Beach Report Jan. 18: Hulu to Allow Users to Download Shows to Their Phones

L.A. Business Journal

Hulu to allow users to download shows to their phones, Hyperloop Transportation Technologies eyes European network, and TeamDom raises $1 million to sell advertisements from influencers.

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Is it a Good Idea to Have Ads in Tweets?

Both Sides of the Table

Advertising has driven the majority of Internet innovation. that is an “in-stream advertising&# company currently focused on monetizing Twitter. This has prompted many people to question whether advertising “in stream&# and on Twitter is a good thing or a bad thing. So what do we mean by in-stream advertising?

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The Power of Torso TV (Why Media is Racing to the Middle)

Both Sides of the Table

Netflix, Hulu & HBO Go are coming from the opposite direction – the Head End. ” That is why Hulu has invested so much in building its Hulu Plus subscription service. Hulu announced $500 million to fund new content and Netflix has, for example, resurrected the hit / cult show Arrested Development.

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Revolution co-founder talks Living Social, ZipCar, Steve Case & GroupOn Super Bowl Ads

Both Sides of the Table

It had the audience, the people, the network, everything! This potential merger is another example of media companies getting together in what seems like a monopolistic way that still might find itself as prey for market innovation of the future; like Hulu for example. Where exactly it missed the mark is hard to say.

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How Online Video Companies Can Increase Margin and Build Better Businesses

Both Sides of the Table

In my last post I pointed out that many of the media commentators who have criticized the YouTube video network companies as not having strong businesses were mistaken. Much of network television can cost $100,000 / minute to produce. It’s why many talent agencies or ad networks struggle to get scale advantages.

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