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Why Hulu is the OPEC of Online Video

Both Sides of the Table

The formation of Hulu was defensive – designed to stop another YouTube or Napster from emerging and causing disruption to the TV industry. The idea was that if you could put up a consumer site that was seen as the best place to consume content then people wouldn’t go to lower-quality or free sites to get it. Here is my case: 1.

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Hulu Gears Up For Super Bowl Commercial Season

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Los Angeles-based video streaming site Hulu said this week that it is again featuring advertisements from the Super Bowl, and will be posting the commercials from Super Bowl XLV immediately after they are aired.

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Hulu Launches 2013 AdZone For Super Bowl Ads

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Fans of the advertising which rolls out with the Super Bowl will be happy to see that Hulu has once again rolled out its Hulu AdZone , to highlight all of the Super Bowl advertising which will debut again this year at Super Bowl XLVII.

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Hulu Revenue Rise To $695M; Tops 3M Paying Subscribers

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Hulu , the online video streaming site headed by Jason Kilar, detailed its 2012 numbers today, saying that it will close the year with approximately $695M in revenues, a growth of over 65% since 2011. Hulu said its subscriber count more than doubled during the year. READ MORE>>.

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Hulu Launches Super Bowl AdZone

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Los Angeles-based Hulu said this morning that it is again kicking off its Hulu AdZone , ahead of Super BOwl XLVI, to allow users to view and vote on Super Bowl ads. The section of the Hulu site will feature both this year's Super Bowl ads, as well as a archive of Super Bowl ads from as early as 1973 to preview ads from this year.

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Hulu: $420M In Revenues, 1.5 Million Paying Subscribers

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Los Angeles-based Hulu CEO Jason Kilar said Thursday afternoon that the company brought in approximately $420M in revenues in 2011, up 60 percent from 2010, and now has more than 1.5 million paying subscribers to Hulu Plus. Kilar disclosed the numbers in a blog post summarizing the firm's 2011.

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Hulu Approaching 1M Hulu Plus Subscribers

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Los Angeles-based Hulu , the online video streaming site headed by Jason Kilar, released some detailed subscriber numbers Wednesday, as the firm continued to be. According to the firm, it is approaching 1 million paying subscribers to its Hulu Plus service, expecting that it will cross the 1M number before the end of the summer.

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