socalTECH

MAY 22, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Advertisers. SoCal IP Law Group LLP - IP Counselors For Technology Companies. www.socalip.com) Focused on high tech's unique need - Pragmatic cost-effective IP portfolio management - U.S.

SoCalTech 100

SoCalTech Southern California Rustic Canyon IP 100

socalTECH

OCTOBER 16, 2017

Los Angeles- and South San Francisco-based Unity Influence , a developer of influencer advertising software, has raised $1M in funding, according to the company. Unity Influence is using machine learning and artificial intelligence tools to connect advertisers with "micro-influencers". Source of the funding was not announced.

Artificial Inteligence 127

Artificial Inteligence IP Marketing Advertising 127

socalTECH

MAY 19, 2021

Los Angeles-based VideoAmp, a developer of software used to manage advertising across linear TV, streaming and digital media, says it has raised $50M in a debt financing. The funding came from Capital IP.

IP 113

IP Advertising Media Los Angeles 113

socalTECH

OCTOBER 30, 2009

As we go into Halloween this weekend, we want to thank all of our sponsors, advertisers, and members, who make it possible for us to exist. Sponsoring socalTECH's Executive Moves section. Stradling Yocca Carlson & Rauth (www.sycr.com) Sponsoring socalTECH's Orange County High Tech Report. Advertisers. Technology.

Southern California 140

Southern California IP Orange County Glendale 140

socalTECH

MAY 19, 2021

Los Angeles-based VideoAmp, a developer of software used to manage advertising across linear TV, streaming and digital media, says it has raised $50M in a debt financing. The funding came from Capital IP.

IP 100

IP Advertising Media Los Angeles 100

socalTECH

DECEMBER 11, 2009

Sponsoring socalTECH's Executive Moves section. Stradling Yocca Carlson & Rauth (www.sycr.com) Sponsoring socalTECH's Orange County High Tech Report. Advertisers. SoCal IP Law Group LLP - IP Counselors For Technology Companies. PricewaterhouseCoopers (www.pwc.com). Safire Partners (www.safirepartners.com).

Southern California 133

Southern California IP Orange County Glendale 133

socalTECH

MAY 23, 2016

Los Angeles-based advertising marketplace operator Rubicon Project announced this morning that it has joined in a new, advertising quality effort, call the "Certified Against Fraud" program run by the Trustworthy Accountability Group (TAG). Rubicon Project said it is a founding board member for the new effort. READ MORE>>.

IP 113

IP Advertising Los Angeles Activity 113

socalTECH

NOVEMBER 17, 2009

Sponsoring socalTECH's Executive Moves section. Stradling Yocca Carlson & Rauth (www.sycr.com) Sponsoring socalTECH's Orange County High Tech Report. Advertisers. SoCal IP Law Group LLP - IP Counselors For Technology Companies. Tags: sponsor advertisement. PricewaterhouseCoopers (www.pwc.com).

Orange County 113

Orange County Southern California IP Glendale 113

socalTECH

FEBRUARY 9, 2010

Stradling Yocca Carlson & Rauth (www.sycr.com) Sponsoring socalTECH's Orange County High Tech Report. Advertisers. SoCal IP Law Group LLP - IP Counselors For Technology Companies. www.socalip.com) Focused on high tech's unique need - Pragmatic cost-effective IP portfolio management - U.S. Technology.

Southern California 113

Southern California Tech Coast Angels IP Orange County 113

socalTECH

JANUARY 25, 2013

Calabasas-based audio processing technology developer DTS has tied with IP video deliver firm RGB Networks , to supply its audio technology into RGB's products, the two said Thursday. Financial impact of the deal was not announced. READ MORE>>.

Networking 147

Networking Calabasas IP Advertising 147

socalTECH

OCTOBER 19, 2018

We caught up with Catalog's co-founder and CEO Patrick Ip , along with co-founder Jacobo Lumbreras , to learn more about the startup. Patrick Ip: My background is I spent the last three years at Google, working on advertiser retention for small and medium businesses. Patrick Ip: As we mentioned, we raised $1.5M

Help 133

Help IP Content Google 133

socalTECH

JANUARY 26, 2009

The new CDN service is targeted at video, audio, content publishers, gaming companies, advertisers and others with need for streaming video delivery or web content acceleration. Deutsche Telekom International Carrier Sales & Solutions provides Ip communication services between Europe, the Americas, and Asia.

Steamboat Ventures 100

Steamboat Ventures IP Content Networking 100

socalTECH

JUNE 16, 2009

It enables them to allow advertisers to run campaigns through affiliates, where you can drive calls and not just clicks. That affiliate passes that to the advertiser, and minutes or hours later will call the potential customer back at their phone number. There is 300 billion or so spent on advertising in the U.S.,

Advertising 113

Advertising Networking Santa Barbara Startup 113

socalTECH

JANUARY 14, 2011

It's my belief that many marketers still measure in layers -- they might look at how direct mail, or search, or display, or TV, or brand advertising, or their sales force performs, in a certain swim lane. Advertisers are known for their creative focus, not focus on analytics.

Social Media 235

Social Media Demand Activity Marketing 235

socalTECH

NOVEMBER 19, 2018

The other thing we do, is were very transparent about sharing data with them, like user data and advertising data. For the first three years, it was all about research and development, building IP and patents and so forth. Someone, for instance, who goes to Amazon or puts their channel on Youtube wont get any of that data.

Content 113

Content Startup Mobile Platform 113

socalTECH

OCTOBER 15, 2015

This is a way to be a player in that space, and work with everybody�the other team owners, the leagues and publishers, the IP holders, and the e-sports community�to create that. That's what's exciting about this. What will it take, do you think, for e-sports to attract as big an audience as traditional sports?

Riot Games 100

Riot Games Southern California Invest Mobile 100

socalTECH

JUNE 15, 2011

If you're an IP holder, if you're Coldplay, you can generate revenue from our innovative digital products, while building your fan base. Based on those three inspirations, I wanted to build a company that allows brands and celebrities to speak to their customer in a unique manner. What's the technology behind this?

Entertainment 159

Entertainment Startup Class Santa Barbara 159

socalTECH

APRIL 28, 2010

What we really wanted was, we wanted to own the IP, lock, stock, and barrel, and be able to exploit it on the desktop, on mobile, and on whatever device might come out. We've obviously toyed with advertising and sponsorship as well. That's some of the thought process on where we were going.

Email 185

Email Startup Mobile Ideas 185

socalTECH

FEBRUARY 18, 2009

Their idea was to catch enough consumers to scale, but they didn't understand the cost of acquisition, of finding customers, marketing, and advertising. What AdventureLink allows us to do is cast a very wide net, to build distribution partners and tap into mainstream travel.

Web 100

Web Altadena Sites Activity 100

socalTECH

FEBRUARY 9, 2009

Defensibility is also big--we're not interested in the me-too's without some unique IP. At GRP, we don't care about patents--they're nice to have, but not required--but we're looking for defensible IP in an area with an interesting, and big, idea. That's what we're looking for--really big ideas, plus I'd echo everything Richard said.

Tech Coast Angels 100

Tech Coast Angels Ideas Entrepreneur Invest 100

socalTECH

APRIL 30, 2018

I moved over, halfway in my tenure, to be GM in on the IP support line of the business, which included GoToMyPC and GoToAssist. For example, I'm working with Craig on a product in the online advertising space called Audience, which uses our data to basically display advertising, and make it much more effective and targeted.

Santa Barbara 113

Santa Barbara High Tech Outsource Development Startup 113

socalTECH

AUGUST 10, 2011

We're hoping to create a content rediscovery tool, which helps readers discovery yesterday's content and drive more advertising to publishers as a result of people finding that older, forgotten content. I had been a young, entrepreneurial person, but I had been in voice-over-IP an real time communications for more than a decade.

Startup 174

Startup Blogging Writing Examples 174