socalTECH

FEBRUARY 6, 2014

Westlake Village-based Conversant --the online advertising company which until a few days ago was known as ValueClick --said it has acquired Set Media , a digital video technology advertising company. Conversant said it will use the buy to strengthen its technology stack and portfolio. READ MORE>>.

Westlake Village 147

Westlake Village Media Advertising Acquisition 147

socalTECH

APRIL 3, 2012

Westlake Village-based ValueClick said this morning that it has named John Giuliani as its new Chief Operating Officer. The company said Giuliani will now head up the firm's ValueClick Media, Dotomi, Commission Junction, and Mediaplex technology businesses. READ MORE>>.

Westlake Village 140

Westlake Village Media Report Technology 140

socalTECH

OCTOBER 20, 2008

Westlake Village-based online advertising firm ValueClick disclosed today in a regulatory filing with the SEC that it has divested its AdVault software suite, and sold its inkjet e-commerce business. ValueClick said it retains its Mediaplex online advertising technology businesses. READ MORE>>

Westlake Village 100

Westlake Village Commerce Advertising Sales 100

socalTECH

SEPTEMBER 20, 2010

Los Angeles-based Internet Brands , which operates a suite of online, advertising driven websites across a wide range of verticals, said Monday that it would go private in a $640M, private equity deal, bucking the trend of Southern California companies filing to get to the public markets. Internet Brands had gone public just three years ago.

Internet Brands 190

Internet Brands Westlake Village Woodland Hills Beverly Hills 190

socalTECH

DECEMBER 11, 2008

Mediaplex, the technology division of online advertising firm ValueClick, has ventured into the behavioral targeting arena, with a new product, the firm said yesterday. Other features of the suite include dynamic optimization of ads based on performance, rich media advertisement support, and reporting tools.

Westlake Village 100

Westlake Village Advertising Web Examples 100

socalTECH

JULY 7, 2010

Demand Media / Richard Rosenblatt / Los Angeles - Rosenblatt's last big win: MySpace, where he was Chairman, brokering its sale to News Corp. Getting lots of notice--and controversy--at Demand Media for its use of writers to create content specifically to attract web traffic. Less known--a healthy domain name registration business.

Southern California 228

Southern California Entrepreneur SoCal Mahalo 228

socalTECH

AUGUST 10, 2010

Westlake Village-based ValueClick said this morning that it has launched a new Platform Services offering within its ValueClick Media division. According to ValueClick, the new product pulls together the firm's data, audience targeting, and technology assets into a single solution. READ MORE>>.

Platform 145

Platform Westlake Village Advertising Media 145