Startup Professionals Musings

APRIL 25, 2014

Scott, just published a new book that I like,” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. Social-media advertising. Display advertising. One of these experts, David T. Technology and consumer feedback have indeed changed the landscape.

Startup 99

Startup Social Media SEM Advertising 99

Startup Professionals Musings

AUGUST 6, 2016

Scott, published a book a while back that I like, ” The New Rules of Lead Generation ,” highlighting the changes wrought by the internet and social media. Social-media advertising. Display advertising. One of these experts, David T. Technology and consumer feedback have indeed changed the landscape.

Custom 60

Custom Customer Marketing Social Media 60

Both Sides of the Table

JANUARY 14, 2014

All the data actually suggests with the growth of mobile, inbound sales calls will double from 30 billion to 60 billion in 3 years (source: Kelsey). In fact 61% of all mobile searches where a customer contacts a business it is via a phone call (source: Google). In the US alone there are 30 billion inbound sales calls every year.

Email 339

Email SaaS Venture Capital Google 339

socalTECH

JANUARY 14, 2011

We have a very sophisticated, analytics and software platform that over half the Fortune 50 are now using, to help guide how they invest in marketing and sales activities and investments. Essentially, we help them learn how to get more with less, and also how to consider new investments in things like social media, mobile marketing, or video.

Social Media 235

Social Media Demand Activity Marketing 235

Tech Zulu Event

JANUARY 22, 2016

Social networking continues to be a superior force in marketing, especially Facebook. percent of all social network ad spending worldwide. Costs for advertising on Facebook are increasing, due to high demand, and their profits continue to soar. How can your company best benefit from social networking ads in 2016?

Marketing 40

Marketing Social Media Social Network Technical Review 40

socalTECH

JANUARY 8, 2020

Curtis is the former publisher of the Robb Report, which he sold back in 2015, and has a long history of operating media companies that have published such titles as Home Office Computing, Home Theater, Mobile Computing, Worth, and many others. That, of course, is what you're selling to your advertisers.

Media 150

Media Report Advertising Content 150

Tech Zulu Event

AUGUST 15, 2011

and most recently Myspace, where he ran an online marketing team focused on SEO, social media, and paid traffic acquisition. He is currently also consulting as Social Producer at CBS News for their show What’s Trending. Matt will speak about social media analytics and ROI, and how conversation is not enough without conversion.

SEO 85

SEO CTO Coach Conference Social Media 85

Tech Zulu Event

NOVEMBER 13, 2012

Fan Appz, a Santa Monica headquartered firm founded in 2010, and a Facebook Preferred Marketing Developer (PMD) today Tuesday launched its Personalized Marketing Platform, a next-generation social media marketing solution set to help firms convert fans into customers and increase repeat purchases by turning good customers into great ones.

Platform 82

Platform Help Customer Custom 82

SoCal CTO

JUNE 9, 2010

Now, thanks to social media, you don't have to outspend. Facebook is about to try to dominate display ads the way Google dominates text ads - Chris Dixon , May 15, 2010 It is customary to divide online advertising into two categories: direct response and brand advertising. You could just outspend. It is to out friend.

Startup 248

Startup Venture Capital Conference Social Media 248

Startup Professionals Musings

AUGUST 2, 2012

These days, I’m hearing more and more that Location-Based Services (LBS) are entering the mainstream for mobile users, but I’m not sure why. So far, it’s been just another mobile phone app that tells people where their friends are ( Foursquare and Facebook Glancee ). Sponsorships and advertising. Incentives or rewards.

Services 82

Services Competition Mobile Entertainment 82

Startup Professionals Musings

SEPTEMBER 3, 2013

Beyond mobile phones, the same concepts can be applied to embedded systems, portable navigation devices, and laptops. As outlined a while back by Adam Holden-Bache on Social Media B2B , I’m convinced that business-to-business has more money and more untapped opportunities, still waiting to be found: Find strategic partnerships.

Competition 84

Competition Entertainment Advertising Social Media 84

socalTECH

DECEMBER 1, 2009

Toyota, Pizza Hut, NBA, Fandango, and More Share Their Success Stories with Mobile and Social Apps. The event will dive deeply into the challenges and success stories of the explosive mobile and social app market. Nowhere else can you find the top app experts converging with the biggest names in advertising and marketing.

Fandango 124

Fandango CarsDirect Case Study Santa Monica 124

Tech Zulu Event

APRIL 25, 2011

Matt McMahon, Fox Digital Entertainment, VP Mobile. Kendall Rhodes, Relativity Media, VP Digital Programming & Content. Dragon Age / Electronic Arts, Kevin Tancharoen / Mortal Kombat- Warner Bros Interactive and Veronica Belmont’s social media campaign for General Motors. Originals is Yahoo!’s georgeruiz.

Entertainment 96

Entertainment Yahoo Electronic Arts Social Media 96

Startup Professionals Musings

JANUARY 31, 2011

So far, it’s just another mobile phone app that tells people where there friends are (Foursquare and Facebook Places), but it’s poised to be a lot more. Internet marketers see it as a better way to target consumers, and even retarget them to close a sale. Sponsorships and advertising. Incentives or rewards.

Services 91

Services Startup Competition Entertainment 91

Tech Zulu Event

MAY 21, 2012

We’ll discuss how content studios are monetizing this content via advertising, sponsorship, show integration and more. David Beebe, Fishbowl Worldwide Media/Vin Di Bona Productions. Clients include Home Depot, Sony Electronics, THQ, Virgin Mobile, Levis and Fox.@severshed Scheduled Speakers Include. georgeruiz.

Content 80

Content Silver Lake Electronic Arts THQ 80

Tech.Co

JANUARY 10, 2018

To have a successful sales strategy, it would behoove you to include women’s voices on your team, even if you’re selling [a men’s product].”. Connecting with your customer via social media, forums or advertising is the norm these days, but there’s nothing as strong as building a community around your brand.

Tips 71

Tips Customer Custom Dollar Shave Club 71

Tech Zulu Event

FEBRUARY 5, 2014

In a short, densley packed timeline, our panel of industry experts discussed the fine line topics of wearables technology, bitcoin, SaaS, cloud, mobile gaming, and social markets. Heather Wilburn – Founding Member of AdWords Program & Biz Dev Manager for Channel Sales team at Google.

Startup 95

Startup Google Education Venture Capital 95

Startup Professionals Musings

OCTOBER 29, 2018

Customer conversations are easy today, through responding to customers on social media, web live chats, and interactive applications on mobile devices. Yet, throughout the decades, common advertising copy has been a description of product features and benefits, with a nod to what it will do to enrich the customer’s life.

Marketing 91

Marketing Examples Startup Customer 91

Both Sides of the Table

FEBRUARY 15, 2011

Many of the Valley tech firms saw advertising as “beneath them&# and many VCs in the first boom encouraged people to focus on eyeballs rather than dollars. I don’t see this changing much like I don’t see you building blockbuster movies outside LA or shift the media buying center of gravity out of NY.

Venture Capital 313

Venture Capital Southern California Google Startup 313

Tech.Co

MARCH 1, 2018

Advertisers upload their 30 second ads and each time a user watches the ad, they receive $.50. If the user shares the add on social media, they earn an extra $.25. Beast Mobile (Kirkland, WA). How will Beast Mobile cut down the cost of your ever-increasing cell phone bill? Targeted mobile advertising.

Startup 79

Startup Mentor Platform Help 79

Jason Nazar

MAY 2, 2016

Ensure your business name is available on a wide variety of social networking websites in order to develop consistent branding ( KnowEm ). Create and manage your social media presence. Create a sales forecasts and financial projections regularly. Execute the 5 Step Sales Process. Recommended. Recommended.

Outsource Development 40

Outsource Development Startup Google Mentor 40

Tech Zulu Event

NOVEMBER 6, 2013

Omeid’s mother is a small business owner that has had to deal with the Yelp’s sales team on multiple occasions. The Yelp sales team is exploiting thousands of small business owners across the nation every single day. What’s your business model? Any funding raised?

Software Review 79

Software Review Technical Review Writing Startup 79

Tech Zulu Event

AUGUST 13, 2010

Bootstrapping enterprise, marketing, Sales. . Bootstrapping Marketing Strategy, social media marketing, web applications. . In 2009 my art blog www.johntunger.com earned $188,138 in gross sales from 205,839 unique visitors. Entrepreneurism / Monetization Advertising, ecommerce, monetization. . The constrai.

Guide 69

Guide Startup Venture Capital Entrepreneur 69

Startup Professionals Musings

JULY 22, 2019

More and more customers these days are doing their own marketing research, scanning internet reviews and feedback from friends, rather than trusting messages that you push out through advertising. Today people want to see customer needs highlighted, mobile friendly, recommendations from prior customers, and interactive help channels.

Marketing 94

Marketing Social Media Technical Review Customer 94

SoCal Delicious

MAY 6, 2012

Team Rubicon unites the unique skills America’s returning veterans offer with the expertise of medical professionals; all while interactively engaging donors through social media. Michael Schneider – CEO of Mobile Roadie. Michael Schneider is the CEO of Mobile Roadie , the leading self-service mobile app engagement platform.

Los Angeles 78

Los Angeles Entrepreneur Angel Fractional CTO 78

SoCal Delicious

OCTOBER 8, 2012

There is a feeling that techies are the new celebrities," says Eric Kuhn, an agent who heads the social-media department at United Talent Agency. Viddy, a mobile-video-sharing company, has its office a block from Google in Venice. Community Home Loans: FOR SALE. Upstate NY Retreat For Sale. NC Mountain Golf Living.

Los Angeles 44

Los Angeles Software Review Technical Review Journal 44

Both Sides of the Table

OCTOBER 19, 2010

But I do know that it will form a huge basis of the future of the Internet, how we consume media, how we communicate with friends, how we play games and how we shop. Video will be inextricably linked to the future of the Internet and consumption between PCs, mobile devices and TVs will merge. Enter Google. They both gained.

Content 386

Content Google Media Hulu 386