socalTECH

JUNE 22, 2010

Acquisio said it manages more than $450M in ad spending for such firms as Yellow Pages Group, SEO Inc. Tags: exchange advertising acquisition desk trade. and other firms. The Trade Desk is venture backed by IA Ventures and Founder Collective, as well as a long list of other angel investors. READ MORE>>.

PPC 165

PPC Ventura SEO Advertising 165

socalTECH

MARCH 27, 2014

ReachEdge helps small and medium sized businesses with their online marketing efforts, including managing their website, advertising, SEO, lead management, and tracking of customer acquisition efforts. The product had been launched in September of 2013.

ReachLocal 153

ReachLocal Woodland Hills Customer Custom 153

Both Sides of the Table

JANUARY 12, 2014

SEO / SEM are promotional techniques for marketing through the Google distribution channel, which have yielded huge benefits to many companies – Yelp being a prime example. How do people drive SEO growth? Rebelling is simply a form of snobbery. Online marketing uses techniques for driving promotion and place.

Marketing 379

Marketing Startup SEM SEO 379

socalTECH

MARCH 1, 2010

Perfect Market is developing software to automatically monetize long tail content from newspapers and other publishers, by matching their archive articles and applying SEO, social media, and other techniques--as well as matching advertisers--to that content. READ MORE>>.

Altadena 154

Altadena Marketing Idealab Journal 154

Both Sides of the Table

MAY 15, 2010

Users participate by performing tasks, taking surveys or watching advertiser videos. Invidi – Provider of addressable television advertising and marketing services to cable, satellite and telco-delivered television carriers. Addressable advertisements are capable of being targeted to the individual household.

Venture Capital 285

Venture Capital Startup Advertising Redpoint 285

SoCal Tech Calendar

JANUARY 27, 2012

Attendees include online advertising experts, domain publishers, domain monetization experts, SEO and SEM specialists, website developers, online marketers, ad or affiliate network suppliers, search advertising providers, venture capitalists, bankers and trademark/legal advisors. See [link] (more)

SEM 113

SEM SEO Web Development Advertising 113

SoCal Tech Calendar

JANUARY 26, 2012

Attendees include online advertising experts, domain publishers, domain monetization experts, SEO and SEM specialists, website developers, online marketers, ad or affiliate network suppliers, search advertising providers, venture capitalists, bankers and trademark/legal advisors. See [link] (more)

SEM 113

SEM SEO Web Development Advertising 113

SoCal Tech Calendar

JANUARY 25, 2012

Attendees include online advertising experts, domain publishers, domain monetization experts, SEO and SEM specialists, website developers, online marketers, ad or affiliate network suppliers, search advertising providers, venture capitalists, bankers and trademark/legal advisors. See [link] (more)

SEM 113

SEM SEO Web Development Advertising 113

Tech Zulu Event

NOVEMBER 2, 2011

The TechZulu team is coming back to Pubcon this year from November 9-10 to bring you some amazing content from the masters of affiliate marketing, Search and SEO, Social Media, Link building, Advertising, Branding, PR, Analytics and tons more.

SEO 64

SEO Advertising Conference Social Media 64

Both Sides of the Table

AUGUST 23, 2010

I pick my topics to answer and they’re ones that I know better than most having worked at Fox through all of our growth years and building out this large advertising network. And, finally, anybody who works in the space of SEO knows that the hottest thing going right now in user results are Q&A sites (see below).

Blogging 301

Blogging SEO Startup Writing 301

Tech Zulu Event

OCTOBER 17, 2012

It is a platform that allows anyone who offers a service to advertise it for free – we promote this profile on the most popular social networks such as Twitter , Facebook, Google Plus, Pinterest, Stumbleupon and many more. Where does someone who is starting a hairdressers advertise their business? What is ProfileTree?

Advertising 79

Advertising Services Social Network Startup 79

Startup Professionals Musings

MARCH 23, 2013

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, right hand column, despite low SEO rank). This is NOT the same as Search Engine Optimization (SEO). Cost per click (CPC).

Paid Search 90

Paid Search PPC Organization SEO 90

Both Sides of the Table

APRIL 23, 2011

He then worked in consulting which gave him a broad base of business experience working with the newspaper, cable, and advertising industries. The curated approach gives advertisers and publishers more comfort in knowing the quality of content they will be amongst. They aggregate other people’s content and curate it into categories.

Capital 265

Capital Venture Capital Veoh Startup 265

Tech.Co

JANUARY 15, 2018

Ward, O’Reilly author of The SEO Battlefield and CEO of CircleClick Media , said punctuation, top level domains, and even spellings can impact the ease of getting found online. This is also important in the case of radio advertisements,” Ward said. For example, About.Me or Join.Me Learn more at www.domain.me.

SEO 70

SEO Startup Sites Research 70

SoCal CTO

NOVEMBER 17, 2009

However, as I read more about your focus, you are using these things in a slightly different way, i.e., not sure if SEO is as important. I recently posted about SEO for Startups. Is/was SEO important for MakeItWork? I’ll be curious to drill down a bit around concepts like Browse My Stuff. What's keeping you up at night?

Acquisition 170

Acquisition Custom Customer Ideas 170

socalTECH

FEBRUARY 23, 2009

Vince Bianco: The company has been around since 2006, and we started by launching an SEO tool for press releases for professionals. The wizard, which you can find on Newsforce.com, essentially allows anybody, with little or no SEO experience, to optimize their press release for search, prior to sending it over the wire.

News 124

News Advertising Press Sites 124

Tech Zulu Event

OCTOBER 27, 2010

The TechZulu team is coming back to Pubcon this year from November 8-11 to bring you some amazing content from the masters of affiliate marketing, Search and SEO, Social Media, Link building, Advertising, Branding, PR, Analytics and tons more. Visit TechZulu for full story.

SEM 61

SEM SEO Social Media Advertising 61

socalTECH

APRIL 14, 2010

I started looking to sell ModernMom and do something strategic a few years ago when I saw that there was a shift in the mom space, where advertisers and brand partners were moving from targeting mass numbers of people, towards niche sites. Are sponsors interested in such highly targeted sites, rather than the broad reach?

Networking 230

Networking Social Media Startup Search Engine Optimization 230

Startup Professionals Musings

OCTOBER 3, 2010

Search engine marketing is simply buying advertising for your business from Google or another search engine company. This is NOT the same as Search Engine Optimization (SEO). In this context, there are many parameters and concepts you need to understand before you buy advertising: Cost per impression (CPI). Cost per click (CPC).

SEM 90

SEM Marketing Startup Search Engine Optimization 90

InfoChachkie

DECEMBER 2, 2009

“I know half the money I spend on advertising is wasted, but I can never find out which half.” In the “good old days”, pre- 1999, advertising dollars were largely gambled away. Such Search Engine Optimization (SEO) is modern-day snake oil. John Wanamaker. However, you are only paid for ads that generate sales.

Custom 164

Custom Customer Advertising SEM 164

StartUp Beat

NOVEMBER 12, 2017

StartupBeat provides advertisers with tens of thousands monthly unique readers who are tech-savvy, engage, and socially-connected. Designed For SEO Professionals: $1999. – The post Advertise appeared first on StartUp Beat. – Partner with StartupBeat. Spanish-Speaking: $699. PR & Media Support.

Advertising 40

Advertising SEO Media Los Angeles 40

Tech Zulu Event

NOVEMBER 2, 2011

The TechZulu team is coming back to Pubcon this year from November 9-10 to bring you some amazing content from the masters of affiliate marketing, Search and SEO, Social Media, Link building, Advertising, Branding, PR, Analytics and tons more.

SEO 40

SEO Advertising Conference Social Media 40

Startup Professionals Musings

DECEMBER 3, 2021

Add a modest advertising presence. The presence of a few related advertisements can actually improve your site credibility, since most credible sites have them. Of course, too many or obnoxious advertisements are especially harmful to a site’s credibility. Join relevant business associations.

Web 117

Web Search Engine Optimization eBook Advertising 117

socalTECH

MARCH 20, 2009

Scour is an offshoot of a PPC advertising firm, ABCSearch, which was also founded by Dan. Users can vote for relevancy of results, and over time, the non-relevant information or SEO moves down below the line. What's the business model behind the site--it looks like this is advertising driven? It's pretty much been all organic.

PPC 113

PPC Sherman Oaks Advertising Yahoo 113

Startup Professionals Musings

AUGUST 20, 2013

Advertising presence. The presence of a few related advertisements can actually improve your site credibility, since most credible sites have them. Of course, too many or obnoxious advertisements are especially harmful to a site’s credibility. Join relevant business associations.

Search Engine Optimization 105

Search Engine Optimization Startup Advertising SEO 105

Tech Zulu Event

AUGUST 15, 2011

Tony is currently Founder/CEO for Eventify, an LA-based startup creating a venue marketplace, and Visible Factors, an SEO consulting company. and most recently Myspace, where he ran an online marketing team focused on SEO, social media, and paid traffic acquisition. Tony has previously worked for organizations like PayPal, Yahoo!

SEO 85

SEO CTO Coach Conference Social Media 85

Startup Professionals Musings

JULY 22, 2012

Advertising presence. The presence of a few related advertisements can actually improve your site credibility, since most credible sites have them. Of course, too many or obnoxious advertisements are especially harmful to a site’s credibility. Join relevant business associations.

Search Engine Optimization 96

Search Engine Optimization Entrepreneur Sites Advertising 96

Tech Zulu Event

NOVEMBER 18, 2011

Pay Per Click advertising. To learn how to advertise on Google to get traffic to your website or offline business read “ Advanced Google Adwords ” by Brad Geddes. Search Engine Optimization (SEO). The best blogs to follow for search engine optimization are SEO Moz , SEO Book and Search Engine Land.

Custom 85

Custom Customer Marketing SEO 85

Startup Professionals Musings

DECEMBER 5, 2010

Advertising presence. The presence of a few related advertisements can actually improve your site credibility, since most credible sites have them. Of course, too many or obnoxious advertisements are especially harmful to a site’s credibility. Join relevant business associations.

Tips 92

Tips Search Engine Optimization Startup Advertising 92

Both Sides of the Table

JANUARY 19, 2015

Your tech needs to add value to content producers, the audience and advertisers. You must invest in technology. If you’re just a content company your advantages are too small to win on the web. Best is if you have a combination of ad revenue, sponsorships and some forms of non ad revenue (subscriptions, merch, music sales, etc.).

SEM 150

SEM Content Platform Acquisition 150

socalTECH

NOVEMBER 12, 2008

We've also got SEO feed pages. Because we have a large, structured database, we are using SEO to feed content to the search engines. So, the core revenue model is online advertising. B2B advertising is really an interesting story. It's a double viral loop. That's how we are getting traffic and driving awareness.

SEO 100

SEO Advertising Gogii Tech Coast Angels 100

Startup Professionals Musings

FEBRUARY 20, 2019

Add a modest advertising presence. The presence of a few related advertisements can actually improve your site credibility, since most credible sites have them. Of course, too many or obnoxious advertisements are especially harmful to a site’s credibility. Join relevant business associations.

Search Engine Optimization 88

Search Engine Optimization eBook Advertising SEO 88

Startup Professionals Musings

SEPTEMBER 15, 2013

As your business starts up, you need marketing programs, Search Engine Optimization (SEO), Search Engine Marketing (SEM), a modern “pull” strategy based on social networks, and lead generation. I propose we standardize on the “specialist” title, which is much more meaningful and focused, and can be applied to almost any role.

Entrepreneur 106

Entrepreneur Services Search Engine Optimization Startup 106

Startup Professionals Musings

OCTOBER 3, 2012

If you web site is not optimized for search engines (SEO), all your online content and marketing efforts are wasted. There is still a place for paid advertising. Online advertising is the promotion of your site and content on other sites, such as pay-per-click contextual ads, banner ads, rich media ads, and ads in newsletters.

Startup 96

Startup Social Media Content Paid Search 96

Tech Zulu Event

OCTOBER 6, 2016

Work On Your SEO. One of the most effective arcing strategies to get noticed in a global market is to simply incorporate an SEO strategy. Increase Your On-Site SEO. Incorporate Advertising into your Marketing Strategy. Typically, these platforms charge their clients per 1000 views or per click onto their advertisement.

Commerce 58

Commerce Search Engine Optimization Sites Marketing 58

Both Sides of the Table

JANUARY 5, 2016

The reason is that most people equate MCN with “YouTube aggregators” meaning people who sign up video creators, roll them up into a single content management system and then collect advertising revenue from YouTube. YouTube aggregation isn’t a business. But the future won’t be dominated by Hollywood.

Content 150

Content Snapchat Platform SEO 150

Startup Professionals Musings

JUNE 18, 2012

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Use the Internet and social networking instead of public relations companies and advertising agencies. Skip the IT consultants and build an entry website yourself to save $50K. Sales and marketing costs.

Startup 102

Startup Search Engine Optimization SEM Social Network 102