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CityGrid Buys Pay-Per-Phone Advertising Technology Firm

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West Hollywood-based CityGrid , the unit of IAC which operates CitySearch, Insider Pages, and Urbanspoon, said this morning that it has acquired Felix , a performance-based, local advertising service for small and medium-sized businesses. Financial terms of the buy were not disclosed. READ MORE>>.

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Tinder Gets Endorsement, From Miss USA

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A local startup, West Hollywood-based Tinder , looks to have attracted an interesting endorsement: Miss USA 2012 Nana Meriwether. Rad is the former co-founder of Twitter advertising firm Ad.ly. Looking for a hot date? According to an interview with NYMag, Meriwether has been using Tinder since April to find dates in New York.

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Citysearch Invests In OrangeSoda, Launches Online Local Advertising Service

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West Hollywood-based Citysearch , the online local business guide owned by IAC, announced today that it has launched a new online advertising service for local businesses called CityGrid Complete. The new offering will provide SEO services and content advertising services. READ MORE>>.

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Citysearch Unveils Local Ad Network

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West Hollywood-based Citysearch , the online business guide owned by IAC, said late Friday that it has created a new advertising network called CityGrid. Tags: citysearch online advertising local network citygrid. READ MORE>>.

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CityGrid Media Launches APIs

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West Hollywood-based CityGrid Media , the unit of IAC which operates CitySearch, Insider Pages, and Urbanspoon, said Thursday that it has rolled out three new advertising APIs for developers.

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Citysearch Nabs Gorilla Nation's Louvion

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West Hollywood-based Citysearch announced today that it has hired on Christophe Louvion--the former CTO of Gorilla Nation Media--as its Chief Technology Officer and Senior Vice President of Core Products. Tags: citysearch christophe louvion gorilla nation executive internet advertising. READ MORE>>.

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Citysearch Expands Ties With Idearc

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West Hollywood-based Citysearch , the local online business guide owned by IAC, said Thursday that the firm has expanded its relationship with yellow pages publisher Idearc Media. Citysearch said it will integrate performance-based advertising from Idearc's Superpages.com site into its publishing network. READ MORE>>.