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Perfect Market Unveils New Content Monetization Tool

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Altadena-based Perfect Market , the Idealab startup which develops software which helps traditional publishers monetize their archival and current content, said today that it has unveiled a new tool it is calling The Vault. Pricing on the new tool was not released.

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Perfect Market Names Chief Strategy Officer

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Altadena-based Perfect Market , which is backed by Idealab, said this morning that it has hired on Robertson Barrett as Chief Strategy Officer at the company. He has also served at The FeedRoom, and was also a journalist at the News & Observer of Raleigh, North Carolina. READ MORE>>.

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