Both Sides of the Table

JANUARY 19, 2015

We have made 5 online video investments in total – some we will talk about later this year. Content is a “hits driven business” and therefore you can only invest in platforms not media. You must invest in technology. But you don’t need to spend money on SEM. I think most arguments miss the mark.

SEM 150

SEM Content Platform Acquisition 150

Startup Professionals Musings

JUNE 18, 2012

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Sales and marketing costs. No need to make the assumption that you will need a rich uncle or an angel investor for every idea you come up with. Skip the IT consultants and build an entry website yourself to save $50K.

Startup 102

Startup Search Engine Optimization SEM Social Network 102

Startup Professionals Musings

FEBRUARY 15, 2011

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Sales and marketing costs. No need to make the assumption that you will need a rich uncle or an angel investor for every idea you come up with. Skip the IT consultants and build an entry website yourself to save $50K.

Entrepreneur 94

Entrepreneur Startup Search Engine Optimization SEM 94

Both Sides of the Table

MARCH 25, 2016

In many ways the fact that it has become so cheap to start a company and relatively cheap to raise angel/seed money that we as an industry have gotten lazy on basic planning. What would it take in investments to acquire and retain traffic to support these businesses? billion in sales and thus controls less than 10% of the market.

Startup 150

Startup Marketing Study SEO 150

Startup Professionals Musings

FEBRUARY 13, 2010

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Sales and marketing costs. No need to make the assumption that you will need a rich uncle or an angel investor for every idea you come up with. Skip the IT consultants and build an entry website yourself to save $50K.

Startup 50

Startup High Tech Search Engine Optimization SEM 50

socalTECH

SEPTEMBER 14, 2009

I was in Hawaii, and I discovered there were all kinds of aggregators over there--independent sales reps out of kiosks in Waikiki and Lahaina, out where you're walking down the street at night--offering things like 20 percent of fishing tours, and so on--selling off commissions for fishing and other activities. How is the company funded?

Activity 164

Activity Startup Sites Web 164