Both Sides of the Table

JANUARY 12, 2014

SEO / SEM are promotional techniques for marketing through the Google distribution channel, which have yielded huge benefits to many companies – Yelp being a prime example. My articles never appeared on Digg so I didn’t focus on it at all. How do people drive SEO growth? Rebelling is simply a form of snobbery.

Marketing 379

Marketing Startup SEM SEO 379

Both Sides of the Table

JANUARY 11, 2014

There’s an article making the rounds in tech circles titled “ Growth Hacking is Bull ” written by Muhammad Saleem. I’d like to make the case that the article is wrong. I’d strongly encourage you to read it. Avoid the spin, stay heads down and deliver the goods.

Technical Review 384

Technical Review SEM SEO Marketing 384

Both Sides of the Table

JUNE 27, 2011

Because market is such a broad topic, I’m restricting these lessons to PR marketing (as opposed SEO, SEM, product marketing, etc.). And they’re reading your press articles and thinking, “shit, they have everything figured out.&# I wrote about it in detail in this article. Read their articles.

Marketing 380

Marketing Startup Press Technical Advisors 380

InfoChachkie

JULY 23, 2012

This article originally appeared on Forbes HERE. If you haven't already subscribed yet, subscribe now for free weekly Infochachkie articles! In particular, Brad was impressed that, “Trada…educated people on how SEM works…and they were incredibly inclusive. Brad Feld, Managing Director, Foundry Group.

Marketing 233

Marketing Blogging Startup Venture Capital 233

InfoChachkie

DECEMBER 2, 2009

free weekly Infochachkie articles! Such Search Engine Optimization (SEO) is modern-day snake oil. However, Search Engine Management (SEM) is not a “set and forget” exercise. For instance, it does not make sense to develop an Affiliate Market presence until you have established an effective SEM campaign.

Customer 164

Customer Custom Advertising SEM 164