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The Convergence of Social Media & Traditional Radio

Eric Greenspan

What I mean by this is we do radio better by building it around the web, social media and traditional marketing strategies alongside, behind and wrapped around our radio shows. For one, we built a following by using Facebook and Twitter and other social networking sites. We built unique websites for each show.

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What the Past Can Tell Us About the Future of Social Networking

Both Sides of the Table

This blog post originally appeared in serialized form here on TechCrunch. I recently spoke at Caltech at the Caltech / MIT Enterprise Forum on “the future of social networking,&# the 30-minute video is here and the PowerPoint presentation is here on DocStoc ). And so it goes with social networking.

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Social Media Matching

SoCal CTO

People seem to be missing the really big picture of the value of social media and really the Internet for that matter. They look at how current social networking sites work and how online and offline relationships currently work and make the assumption that this represents the value proposition.

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Social Media, the Customer Service Spectator, or Superstar?

Eric Greenspan

Using social media to increase your company’s touch and reach with each of your customers may be the most important reason to jump in to this game changing strategy. Social media can help bridge a long standing gap between customers and the companies they trust with their hard earned cash.

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Social Networking and Business Value

SoCal CTO

Just a quick note that I'll be moderating a Technology Council Event : Social Networking as a Business Strategy May 19, 2009 - Culver City Social networking media are used on a daily basis to grow businesses and expand career opportunities. Can social networking be a money-maker for companies?

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A Comprehensive View of Social Marketing, Social Media, and Social Networks

SoCal Tech Calendar

Wednesday, September 16, 2009 -- The MIT Enterprise Forum of the Central Coast Presents: A Comprehensive View of Social Marketing, Social Media, and Social Networks. Blogs, Facebook, LinkedIn, Twitter, and other social platforms can be low-cost marketing tools (great for anyone in this economic climate!)

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Social Media to Build Reputation and Reach Prospects – More Ideas

SoCal CTO

Based on a question I posted in LinkedIn, Serena Ehrlich posted How to Use Social Media to Find Prospects. and provides the following list of suggestions for ways to use social media to build a reputation and to reach prospects. On the other hand, you might blog your answers and post a link. Or Sell a House.