Startup Professionals Musings

APRIL 21, 2013

I can attest from experience that publishing a regular blog to properly showcase your offering, even before you have it, is a most cost effective approach in time and money. For blogging to work, you need to do it consistently and frequently, at least once a week, or the value evaporates. Find potential partners. Populate your team.

Blogging 104

Blogging Product Startup Writing 104

Startup Professionals Musings

NOVEMBER 29, 2010

I can attest from experience that publishing a regular blog to properly showcase your offering, even before you have it, is a most cost effective approach in time and money. Feedback from your blog will tell you quickly whether anyone agrees with your assessment, and whether you have a customer base waiting. Find potential partners.

Blogging 93

Blogging Invest Startup Writing 93

Tech Zulu Event

NOVEMBER 12, 2011

I have to admit when I first walked through the doors of the Los Angeles Convention Center to attend Blog World I asked myself why I was wasting my time. Yet “another networking event”. That’s when it occurred to me how foolish I was to be diluting the value of any conference and especially this experience at Blog World.

Conference 88

Conference Networking Blogging SEO 88

Both Sides of the Table

JANUARY 12, 2014

While traditional methods (PR, advertising, events, seminars) and online methods (SEO, SEM, social, referral marketing) are well understood by most companies there are many methods that are less well publicized. When I first started blogging Digg was still at its peak. If you have NO network of promotion for your story?

Marketing 379

Marketing Startup SEM SEO 379

Startup Professionals Musings

JUNE 30, 2014

I can attest from experience that publishing a regular blog to properly showcase your brand value, even before you have it, is a most cost effective approach in time and money. For blogging to work, you need to do it consistently and frequently, at least once a week, or the value evaporates. Find potential partners. Populate your team.

Startup 101

Startup Blogging Writing Google 101

SoCal CTO

NOVEMBER 17, 2009

A great opportunity for more visible networking. Sometimes I make a blog entry. I frequently work on networking through the social web and building new relationships that will foster knowledge gathering or business growth. You've been blogging for a while, what are five good posts that I should check out?

Acquisition 170

Acquisition Customer Custom Ideas 170

Startup Professionals Musings

SEPTEMBER 26, 2022

The common term for this is networking, but I find that many aspiring entrepreneurs like to do all the talking about their latest new idea and fail to listen. Reserve some time each day for your favorite blogs and influencers, follow up with social networking and expand your personal contacts offline.

Startup 142

Startup Case Study Course Entrepreneur 142