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Why Startups Need to Blog (and what to talk about …)

Both Sides of the Table

By definition, you read blogs. If you care about accessing customers, reaching an audience, communicating your vision, influencing people in your industry, marketing your services or just plain engaging in a dialog with others in your industry a blog is a great way to achieve this. People often ask me why I started blogging.

Blogging 373
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How Many Times Should You Tweet Your Blog Post?

Both Sides of the Table

I’ve argued previously that Twitter is a new form of curated RSS and in many ways it is. But it is a transient RSS reader. I wanted to see two things: Would the second (or sometimes even third Tweet) convert enough people to my blog to make it worth potentially annoying some people on Twitter? My conclusions.

Blogging 289
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Should You Blog? (yes, and here’s how …)

Both Sides of the Table

I recently wrote a piece for Mashable on how to create a company blog. Since it’s already written (and since I promised not to republish on my blog other than a summary) if you’re interested please have a read over there. Summary notes and then I’ll extend: Should you blog? What should you blog about?

Blogging 286
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Most Common Early Start-up Mistakes

Both Sides of the Table

This is part of my ongoing series “Start-up Lessons.&# If you want to subscribe to my RSS feed please click here or to get my blog by email click here. In the Beginning … This is a very important post to me because I find myself giving this advice all the time and if you don’t follow [.].

Startup 365
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VIRURL Adds RSS Ads

socalTECH

Los Angeles-based VIRURL , the provider of online advertising technology, said Thursday that it has added a new feature called RSS Ads. The firm said its new feature allows publishers to use RSS (Really Simple Syndication) feeds to automatically distribute and create ads from a publisher's articles.

RSS 153
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Lunch.com Adds Personalized RSS Feeds

socalTECH

Johnson, told its users today that it has unveiled a new, personal RSS feed feature to the site. According to Lunch.com, the new feed can be added to blogs, personal sites, or elsewhere to help users promote their content. Los Angeles-based Lunch.com , the online social media and networking site run by J.R.

RSS 147
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The Power of Twitter in Information Discovery

Both Sides of the Table

First, A Primer: Portals, RSS, Feed Readers & Delicious - When the web started we needed directories to find information and thus Yahoo! Then came RSS ( Really Simple Syndication ) widely credited to Dave Winer for driving the spec & adoption. And the company that helped websites publish RSS? Twitter curates even wider.

RSS 349