Startup Professionals Musings

AUGUST 14, 2023

I remember a classic book, “ The Purpose Effect ,” by renowned author Dan Pontefract, that provides a good framework and background or doing just that. The challenge of every business is to create a win-win relationship between business owners, partners, team members, customers, and the community at large.

Framework 95

Framework Customer Custom Tips 95

Startup Professionals Musings

NOVEMBER 21, 2020

I remember a classic book, “ The Purpose Effect ,” by renowned author Dan Pontefract, that provides a good framework and background or doing just that. The challenge of every business is to create a win-win relationship between business owners, partners, team members, customers, and the community at large.

Tips 174

Tips Framework Customer Custom 174

Startup Professionals Musings

APRIL 7, 2021

Every entrepreneur’s first priority should be the alignment of interests across the range of constituents required for success – partners, investors, customers, vendors, and employees. My perspective on this role is outlined in the classic book “ Rapid Realignment ,” by the experts in this space, George Labovitz and Victor Rosansky.

Social Media 143

Social Media Startup Framework Course 143

Startup Professionals Musings

MARCH 28, 2012

A while back, I wrote about the value of Michael Porter’s Five Forces framework for analyzing the competitive environment, and using every opportunity to highlight and emphasize your relative advantages, whether they be price, features, or bargaining power. Exceed customer expectations. Continuous customer service innovation.

Customer 104

Customer Custom Startup Organization 104

Startup Professionals Musings

MAY 11, 2022

The hard part is providing the leadership required to align and motivate all the constituents and players – from engineers, to investors, vendors, and ultimately customers. Existing business frameworks are the recipes, and great entrepreneurs creatively use new tools and strategies to hone these frameworks, just like a master chef.

Coach 114

Coach Framework Entrepreneur Tool 114

Startup Professionals Musings

SEPTEMBER 16, 2023

Excellent detailed resources are everywhere, including a classic book, “ The Startup Checklist ,” by serial entrepreneur and founder of the New York Angels, David S. Investors and partners now look only for a framework of your business essentials, within the context of your opportunity, solution, and financials.

Entrepreneur 104

Entrepreneur Startup Social Media News 104

Both Sides of the Table

NOVEMBER 4, 2010

One of the most influential books of my career is The Innovator’s Dilemma by Clay Christensen. Many people bandy about the definitions of “disruptive technology&# or “the innovator’s dilemma&# without ever having read the book and almost universally misunderstand the concepts.

Startup 376

Startup Framework Marketing Customer 376

Startup Professionals Musings

NOVEMBER 28, 2020

Excellent detailed resources are everywhere, including a classic book, “ The Startup Checklist ,” by serial entrepreneur and founder of the New York Angels, David S. Investors and partners now look only for a framework of your business essentials, within the context of your opportunity, solution, and financials.

Tips 161

Tips Startup Social Media News 161

Berkonomics

DECEMBER 15, 2016

Authors Jeanne Liedtka and Tim Oglivie have created a framework for creation of a new product or service – one worth spending at least a cycle of time for review. From their book, “Designing for Growth,” they iterate a four question matrix, each with steps for creation through launch. We’ll use this loosely to frame our process.

Design 120

Design Framework Ideas Customer 120

Startup Professionals Musings

APRIL 4, 2020

But we all know that these are not solutions by themselves, but require integration into an innovative framework to solve real customer problems. Here are some keys to that mindset that I have seen working for successful entrepreneurs: Think customer-centric rather than technology-centric. Be forever curious and optimistic.

Startup 134

Startup Artificial Inteligence Ideas Entrepreneur 134

Startup Professionals Musings

APRIL 24, 2022

Jamie Gerdsen, in his classic book of lessons on business change, creatively titled “ Squirrels, Boats, and Thoroughbreds ,” aims first at existing businesses, but I believe that most of his points, like his laws of the jungle, can be rewritten for startups, as follows: If you want to eat. Money is no substitute for these other treasures.

Startup 112

Startup News Framework Outsource 112

Startup Professionals Musings

MARCH 25, 2021

I have my own views on what it takes to be an effective leader at the top, based on many years as an executive in large companies as well as small, but I was impressed with the solid points in a new book, “ The CEO Test ,” by Adam Bryant and Kevin Sharer. Really listen for danger signals and bad news.

News 136

News Framework Demand Study 136

Startup Professionals Musings

AUGUST 20, 2022

A design mindset is not product-focused - it’s solution focused and action oriented towards creating better customer experiences and value. Yet I believe the role and requirements continue to evolve, as detailed in the book, “ Innovation by Design ,” by Thomas Lockwood and Edgar Papke, based on their studies.

Design 106

Design Coach Ideas Organization 106

Startup Professionals Musings

JULY 17, 2021

For survival, entrepreneurs need to be all about accomplishing results that matter for themselves, their team, and their customers. For insight, I recommend the details provided in the classic book “ The 5 Choices: The Path to Extraordinary Productivity, ” by Kory Kogon, Adam Merrill, and Leena Rinne. That’s productivity.

Framework 153

Framework Product Entrepreneur Social Media 153

Startup Professionals Musings

SEPTEMBER 3, 2017

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Real customers. Owned media. Long-term sales.

Advertising 66

Advertising Marketing Startup Framework 66

Startup Professionals Musings

JANUARY 23, 2015

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Real customers. Owned media. Long-term sales.

Marketing 100

Marketing Social Media Framework Media 100

Both Sides of the Table

JULY 13, 2010

In billing we literally started thinking about all of the types of bills that would be generated for customers: full payment, partial payment, split payment, senior discount, student discount, level pay plan, etc. I bought the most popular book on the topic, “ The Mind of the Strategist &# by Kenichi Ohmae, who is ex McKinsey.

Entrepreneur 372

Entrepreneur Startup Design Framework 372

Startup Professionals Musings

OCTOBER 20, 2013

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Real customers. Owned media. Long-term sales.

Media 101

Media Marketing Startup Framework 101

Startup Professionals Musings

AUGUST 8, 2022

Success in any business these days requires a constant flow of new and innovative solutions, to keep up with changes in the market, competition, and to attract new customers. I saw some good insights on the most common mistakes that crush creativity, in the classic book, “ Lateral Thinking Skills ,” by Paul Sloane.

Ideas 111

Ideas Framework Summary Organization 111

Startup Professionals Musings

AUGUST 17, 2019

The hard part is providing the leadership required to align and motivate all the constituents and players – from engineers, to investors, vendors, and ultimately customers. Existing business frameworks are the recipes, and great entrepreneurs creatively use new tools and strategies to hone these frameworks, just like a master chef.

Coach 96

Coach Framework Entrepreneur Tool 96

InfoChachkie

SEPTEMBER 15, 2011

Under the heading, “The Book On Bezos,” the callout lists ten actionable and impactful nuggets of startup advice. Obsess About Customers, Not Colleagues Or Competitors. “We We see our customers as invited guests to a party, and we are the hosts. You can be customer-focused or competitor-focused.

Tips 279

Tips Startup Framework Customer 279

Startup Professionals Musings

JANUARY 21, 2022

I was impressed by a recent book, “ The Leadership Star ,” by Brian Hartzer, an experienced business executive, offering a concise leadership framework that I believe embodies the key attributes that I recommend. You must take the initiative to talk to customers, suppliers, other employees, and understand the process.

Framework 127

Framework Organization IBM IBM 127

Startup Professionals Musings

NOVEMBER 13, 2019

A design mindset is not product-focused - it’s solution focused and action oriented towards creating better customer experiences and value. Yet I believe the role and requirements continue to evolve, as detailed in the classic book, “ Innovation by Design ,” by Thomas Lockwood and Edgar Papke, based on their studies.

Design 97

Design Coach Ideas Organization 97

Startup Professionals Musings

JULY 24, 2019

Jamie Gerdsen, in his classic book of lessons on business change, creatively titled “ Squirrels, Boats, and Thoroughbreds ,” aims first at existing businesses, but I believe that most of his points, like his laws of the jungle, can be rewritten for startups, as follows: If you want to eat. Money is no substitute for these other treasures.

Startup 94

Startup News Framework Outsource 94

Startup Professionals Musings

APRIL 3, 2019

The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work. Ric Dragon, an expert in online marketing, in his classic book. Pick the ones that fit your desired outcome.

Social Media 96

Social Media Media Marketing Metrics 96

Both Sides of the Table

JANUARY 12, 2014

We short-handed this marketing mix as “ the four P’s ” – product, price, promotion and place (distribution) – this was devised in 1960 and while a little bit dated is still a useful framework. If you publish a book, how do you get on the NY Times best seller list? Simply write a great book?

Marketing 379

Marketing Startup SEM SEO 379

Startup Professionals Musings

JANUARY 3, 2015

The hard part is providing the leadership required to align and motivate all the constituents and players – from engineers, to investors, vendors, and ultimately customers. Existing business frameworks are the recipes, and great entrepreneurs creatively use new tools and strategies to hone these frameworks, just like a master chef.

Product 103

Product Coach Framework Entrepreneur 103

Startup Professionals Musings

AUGUST 30, 2017

The hard part is providing the leadership required to align and motivate all the constituents and players – from engineers, to investors, vendors, and ultimately customers. Existing business frameworks are the recipes, and great entrepreneurs creatively use new tools and strategies to hone these frameworks, just like a master chef.

Coach 64

Coach Framework Entrepreneur Tool 64

Startup Professionals Musings

OCTOBER 18, 2019

Thus I was impressed with the dynamic new organizational approach outlined in a new book, “ Reinventing the Organization ,” by Arthur Yeung and Dave Ulrich. Capability: Focus on customer innovation and agility. They focus on anticipating customer needs before the crisis. These authors are widely recognized, both in the U.S.

Organization 57

Organization Framework Resource Customer 57

Startup Professionals Musings

NOVEMBER 6, 2019

Success in any business these days requires a constant flow of new and innovative solutions, to keep up with changes in the market, competition, and to attract new customers. I saw some good insights on the most common mistakes that crush creativity, in the classic book, “ Lateral Thinking Skills ,” by Paul Sloane.

Ideas 94

Ideas Framework Summary Organization 94

Both Sides of the Table

AUGUST 29, 2012

By not forcing the publisher to go through a Gaikai portal where they tried to control customers, they engendered trust from the publishers. We spent a bunch of time in the video talking about “disruption” as described by Clay Christensen in his seminal book, “The Innovator’s Dilemman” which I profiled here.

Rustic Canyon 279

Rustic Canyon Venture Capital Southern California Userplane 279

Startup Professionals Musings

AUGUST 23, 2013

The hard part is providing the leadership required to align and motivate all the constituents and players – from engineers, to investors, vendors, and ultimately customers. Existing business frameworks are the recipes, and great entrepreneurs creatively use new tools and strategies to hone these frameworks, just like a master chef.

Entrepreneur 101

Entrepreneur Coach Framework Tool 101

Startup Professionals Musings

JUNE 15, 2016

As I was scouting around for some guidance on this subject, I came across a new book, “ Get Scrappy ,” by Nick Westergaard, who is a recognized expert on brand strategy and digital marketing. Remember that what’s engaging and relevant depends on your target customer needs, not solution features. For good content, less is more.

Marketing 58

Marketing Startup Social Media Newsletter 58

Startup Professionals Musings

NOVEMBER 16, 2014

Jamie Gerdsen, in his book of lessons on business change, creatively titled “ Squirrels, Boats, and Thoroughbreds ,” aims first at existing businesses, but I believe that most of his points, like his laws of the jungle, can be rewritten for startups, as follows: If you want to eat. Money is no substitute for these other treasures.

Entrepreneur 105

Entrepreneur Startup News Framework 105

Startup Professionals Musings

AUGUST 21, 2013

Every entrepreneur’s first priority should be the alignment of interests across the range of constituents required for success – partners, investors, customers, vendors, and employees. My perspective on this role is outlined in the book “ Rapid Realignment ,” by the experts in this space, George Labovitz and Victor Rosansky.

Startup 94

Startup Social Media Entrepreneur Framework 94

Startup Professionals Musings

DECEMBER 4, 2017

A design mindset is not product-focused - it’s solution focused and action oriented towards creating better customer experiences and value. Yet I believe the role and requirements continue to evolve, as detailed in a new book, “ Innovation by Design ,” by Thomas Lockwood and Edgar Papke, based on their most recent studies.

Design 62

Design Coach Organization Ideas 62

Startup Professionals Musings

MAY 25, 2016

I just finished a new book, “ The Purpose Effect ,” by renowned author Dan Pontefract, that provides a good framework and background or doing just that. The challenge of every business is to create a win-win relationship between business owners, partners, team members, customers, and the community at large.

Entrepreneur 54

Entrepreneur Framework Customer Custom 54