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One of the most influential books of my career is The Innovator’s Dilemma by Clay Christensen. Many people bandy about the definitions of “disruptive technology&# or “the innovator’s dilemma&# without ever having read the book and almost universally misunderstand the concepts. I haven’t read it.
The next thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work. Ric Dragon, an expert in online marketing, in his classic book.
I bought the most popular book on the topic, “ The Mind of the Strategist &# by Kenichi Ohmae, who is ex McKinsey. I found this book very useful but still a little bit hard to implement. The book is expensive but for me personally this helped me enormously. I’m glad I read it though.
We short-handed this marketing mix as “ the four P’s ” – product, price, promotion and place (distribution) – this was devised in 1960 and while a little bit dated is still a useful framework. If you publish a book, how do you get on the NY Times best seller list? Simply write a great book?
Under the heading, “The Book On Bezos,” the callout lists ten actionable and impactful nuggets of startup advice. Get Good Advice — And Ignore It (aka: Know When To Throw Away The Rule Book). From the start, Amazon had an audacious goal – to sell virtually every book online.
One of the books that first made me aware of the “creative brain&# was “ Drawing on the Right Side of the Brain &# by Betty Edwards. All are known creativity drivers and are covered in the book mentioned above. My framework gives me a deeper understanding of the sector. For others they swear by music.
We spent a bunch of time in the video talking about “disruption” as described by Clay Christensen in his seminal book, “The Innovator’s Dilemman” which I profiled here. 22:00 Mark’s book recommendation: American Pastoral by Philip Roth. I agree with him.
I told people privately my perfect spec: computer science undergrad from MIT (or any other great school), 2-years at McKinsey but no more than that (I love the analytical framework that the top strategy consulting firms provide. I paid up for the diploma but can’t say that I saw better results. Like Chris Dixon I grew up programing.
I remember the classic book, “ The Three-Box Solution: A Strategy for Leading Innovation ,” by Vijay Govindarajan, one of the world’s leading experts on strategy and innovation. Govindarajan recommends a simple and practical “three box” framework for allocating time, energy, and behaviors in the proper balance to foster continuous innovation.
The case for zero paid media as the new marketing model was highlighted a few years ago in the classic book, “ Z.E.R.O. ” They advocate investing in their new framework, where the Z.E.R.O. As I mentioned, this framework is powerful, but none of these elements are free.
Chris Brogan, in his classic book, “ The Freaks Shall Inherit the Earth ,” offers some great steps of encouragement for them on how to come out of the closet, some of which I will paraphrase here: Declare your differences (even if only to yourself). Establish a daily framework for action. Know your strengths, and learn some new skills.
Let’s set up a framework. it is also the title of a fabulous book from Internet 1.0 A Framework to Guide You: So putting it all together, you should always be mindful of your personal circumstances and market conditions. Turns out like most things there are no simple answers. Here’s overall what you need to know.
We had to develop whole frameworks of “middleware” to deal with this problem. One change in Google’s algorithm and whole businesses could be wiped out as chronicled in this excellent book by John Battelle called The Search. Every startup (every company, really) was beholden to the traffic god that was Google search.
It is a hugely compelling show because Zakaria covers world issues that will affect all of us in ways that are accessible and with frameworks for processing disparate information. He brings knowledgable experts from varying points of view but never books anybody that engages in yelling matches.
Authors Jeanne Liedtka and Tim Oglivie have created a framework for creation of a new product or service – one worth spending at least a cycle of time for review. From their book, “Designing for Growth,” they iterate a four-question matrix, each with steps for creation through launch. We’ll use this loosely to frame our process.
Chris Brogan, in his classic book, “ The Freaks Shall Inherit the Earth ,” offers some great steps of encouragement for them on how to come out of the closet, some of which I will paraphrase here: Declare your freakiness (even if only to yourself). Establish a daily framework for action. Know your strengths, and learn some new skills.
A few years ago, I first saw an interesting step in that direction via the classic book “ Entrepreneurial DNA ,” by Joe Abraham , with his assessment web site. His framework seems to be picking up some traction, and is already in use informally by several entrepreneurship platforms, universities, and even high school programs.
We caught up with Amos to learn about his new book, and to gain some tips for startup entrepreneurs on how to figure out when you're actually ready to scale your sales team. What's the new book about? Amos Schwartzfarb: The book is called Sell More Faster, the Ultimate Sales Playbook For Startups. That was four years ago.
I was happy to see some practical guidance on this issue in a new book, “ Thriving on Overload ,” by Ross Dawson. Before you start collecting new data, spend some time defining the frameworks and connections you need. I suggest visual frameworks you can create today. Framing: look for patterns and context to simplify.
Former employees describe Friday catered lunches where costs could run over $100 per person, and Royan was known internally for a “book ordering problem” — a former employee said that “unbelievable amounts of books” would be delivered each week to the office by Amazon to maintain the firm’s extensive library. What a boring mess.
I see a good discussion of the relevant strengths and issues in a new book, “ The Unfair Advantage ,” by Ash Ali and Hasan Kubba. Here are the key elements of the strengths framework they have developed, with my own insights and experience added for your consideration: Money: the capital you have, or can easily raise.
The case for zero paid media as the new marketing model was highlighted in a new book, “ Z.E.R.O. ” They advocate investing in their new framework, where the Z.E.R.O. As I mentioned, this framework is powerful, but none of these elements are free. initials take on meaning as follows: Zealots, disciples, and influencers.
The case for zero paid media as the new marketing model was highlighted in a recent book, “ Z.E.R.O. ” They advocate investing in their new framework, where the Z.E.R.O. As I mentioned, this framework is powerful, but none of these elements are free. initials take on meaning as follows: Zealots, disciples, and influencers.
I remember a classic book, “ The Purpose Effect ,” by renowned author Dan Pontefract, that provides a good framework and background or doing just that. So the question is how do you find a personal purpose and a business purpose that are in sync, to be the driver of business success, as well as your own happiness?
Chris Brogan, in his new book, “ The Freaks Shall Inherit the Earth ,” offers some great steps of encouragement for them on how come out of the closet, some of which I will paraphrase here: Declare your freakiness (even if only to yourself). Establish a daily framework for action. Know your strengths, and learn some new skills.
Chris Brogan, in his recent book, “ The Freaks Shall Inherit the Earth ,” offers some great steps of encouragement for them on how come out of the closet, some of which I will paraphrase here: Declare your freakiness (even if only to yourself). Establish a daily framework for action. Know your strengths, and learn some new skills.
A while back, I spotted a book for change management leaders in large organization, and I realized that many of the issues they face are the same as ones faced in every growing startup. Phil Buckley, in his book “ Change With Confidence ,” provides practical answers to fifty of the biggest questions that keep change leaders up at night.
The case for zero paid media as the new marketing model was highlighted in the classic book, “ Z.E.R.O. ” They advocate investing in their new framework, where the Z.E.R.O. As I mentioned, this framework is powerful, but none of these elements are free. initials take on meaning as follows: Zealots, disciples, and influencers.
For insight, I recommend the details provided in the classic book “ The 5 Choices: The Path to Extraordinary Productivity, ” by Kory Kogon, Adam Merrill, and Leena Rinne. That means identifying the few most important roles you play in the startup right now, giving a framework for balance, motivation, and fulfillment.
Excellent detailed resources are everywhere, including a classic book, “ The Startup Checklist ,” by serial entrepreneur and founder of the New York Angels, David S. Investors and partners now look only for a framework of your business essentials, within the context of your opportunity, solution, and financials.
Les McKeown, in his book from a while back, “ Predictable Success ” outlines these stages and characteristics for any business. Remember that the lynchpin of the entire framework comes down to your own personal ownership and self-accountability. As a startup, you need to walk before you can run. Marty Zwilling.
Authors Jeanne Liedtka and Tim Oglivie have created a framework for creation of a new product or service – one worth spending at least a cycle of time for review. From their book, “Designing for Growth,” they iterate a four question matrix, each with steps for creation through launch. We’ll use this loosely to frame our process.
Even though everyone has an opinion on good early stage practices, I was impressed with the actionable blueprint in the classic book by Scott Duffy, “ Launch! You now have a clear financial framework to help you make better decisions, and you will act more strategically, less impulsively. Use personal credit cards for business.
My perspective on this role is outlined in the classic book “ Rapid Realignment ,” by the experts in this space, George Labovitz and Victor Rosansky. The basic alignment framework of strategy, customers, people, and processes hasn’t changed, but the pace of technological, competitive, and social change has increased at an amazing rate.
I saw a new approach in the classic book “ Leadership Transformed: How Ordinary Managers Become Extraordinary Leaders ,” by Dr. Peter Fuda, which identifies seven leadership themes, presented as metaphors. Artfully applies tools, and strategies for change (master chef metaphor).
Even though everyone has an opinion on good early stage practices, I was impressed with the actionable blueprint in the classic book by Scott Duffy, “ Launch! You now have a clear financial framework to help you make better decisions, and you will act more strategically, less impulsively. Use personal credit cards for business.
I always struggle with coaching along these lines, so I was pleased to see some excellent guidance on tactics in making decisions in a new book, “ The Leap To Leader ,” by Adam Bryant. Avoid being misled by flawed decision frameworks. Find any way you can to shift the framework.
As detailed in the classic book, “ Smart Decisions ,” by Dr. Thomas N. The author defines a detailed framework and process that fits all three of these to make the best decision possible, whether it be strategic or operational. It’s an art and a science that will make or break your business.
So I was happy to see Julia Tang Peters, in her classic book “ Pivot Points ,” tackle this issue. The world is full of high-achievers and high expectations, but without the proper framework for turning entrepreneurial determination into real leadership accomplishment, you risk going nowhere.
Laurence Capron and Will Mitchell explain why in their classic book, “ Build, Borrow, or Buy: Solving the Growth Dilemma.” I like their recommended framework for emerging firms, as well as large multinationals, to help build an optimal growth strategy for your company: Evaluate internal development versus external sourcing.
I remember the classic book, “ The Three-Box Solution: A Strategy for Leading Innovation ,” by Vijay Govindarajan, one of the world’s leading experts on strategy and innovation. Govindarajan recommends a simple and practical “three box” framework for allocating time, energy, and behaviors in the proper balance to foster continuous innovation.
I have my own views on what it takes to be an effective leader at the top, based on many years as an executive in large companies as well as small, but I was impressed with the solid points in a new book, “ The CEO Test ,” by Adam Bryant and Kevin Sharer. There is no more dangerous position in business than clinging to the status quo.
I saw a new approach in the book “ Leadership Transformed: How Ordinary Managers Become Extraordinary Leaders ,” by Dr. Peter Fuda a while back, which identifies seven leadership themes, presented as metaphors. Artfully applies tools, and strategies for change (master chef metaphor).
Jamie Gerdsen, in his classic book of lessons on business change, creatively titled “ Squirrels, Boats, and Thoroughbreds ,” aims first at existing businesses, but I believe that most of his points, like his laws of the jungle, can be rewritten for startups, as follows: If you want to eat. The laws of the jungle apply to all.
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