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7 Keys To An Engaging Framework For Social Media Mktg

Startup Professionals Musings

They randomly churn for hours a day on a couple of their favorite social media platforms, with little thought given to goals, objectives, or metrics; and ultimately give up and fall back to traditional marketing approaches. Ric Dragon, an expert in online marketing, in his classic book. Incorporate brand personality and voice.

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Balance Your Marketing Spending Between Free and Fee

Startup Professionals Musings

The case for zero paid media as the new marketing model was highlighted a few years ago in the classic book, “ Z.E.R.O. ” They advocate investing in their new framework, where the Z.E.R.O. This includes your website, blog, and presence on social media platforms, including Facebook, Twitter, Pinterest, Tumblr, Instagram, and many more.

Marketing 127
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10 Ways To Move From “Thinking Different” To Success

Startup Professionals Musings

Chris Brogan, in his classic book, “ The Freaks Shall Inherit the Earth ,” offers some great steps of encouragement for them on how to come out of the closet, some of which I will paraphrase here: Declare your differences (even if only to yourself). Establish a daily framework for action. Know your strengths, and learn some new skills.

Framework 139
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How To Make The Most Of Your DNA As An Entrepreneur

Startup Professionals Musings

A few years ago, I first saw an interesting step in that direction via the classic book “ Entrepreneurial DNA ,” by Joe Abraham , with his assessment web site. His framework seems to be picking up some traction, and is already in use informally by several entrepreneurship platforms, universities, and even high school programs.

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7 Metaphors That Every Aspiring Leader Should Emulate

Startup Professionals Musings

I saw a new approach in the classic book “ Leadership Transformed: How Ordinary Managers Become Extraordinary Leaders ,” by Dr. Peter Fuda, which identifies seven leadership themes, presented as metaphors. These are the forces that initiate and sustain transformation efforts.

Coach 114
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8 New Business Keys To Success For Real Entrepreneurs

Startup Professionals Musings

Excellent detailed resources are everywhere, including a classic book, “ The Startup Checklist ,” by serial entrepreneur and founder of the New York Angels, David S. Investors and partners now look only for a framework of your business essentials, within the context of your opportunity, solution, and financials.

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6 Keys To Defining And Exploiting Your Secret Sauce

Startup Professionals Musings

For example, the handmade-item platform Etsy sponsors free entrepreneurship courses for underemployed and unemployed people, including assistance in setting up a store on Etsy, thus adding more artists and artisan sellers to their platform.