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Break.com, Yoostar In Joint Promotion

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Los Angeles-based Break Media , which operates a network of male-centric content web sites, said today that it has linked with home entertainment system company Yoostar in a promotion. Tags: break content media publishing yoostar competition. Financial details of the deal were not disclosed. READ MORE>>.

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Break Media Launches Ad Server Effort

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Los Angeles-based Break Media , which operates a network of Internet entertainment properties focused on men, said today that it has launched its own, in-house advertising server for its ad network. Tags: break media entertainment content advertising internet server. READ MORE>>.

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Break Launches Hispanic Site

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Los Angeles-based Break Media , the online video and content firm headed by Keith Richman, said this morning that it is targeting Hispanic males with a new site, TuVez.com. According to Break, the new site will provide content focused on entertainment, gaming, sports, and culture, all in context of Hispanic males. READ MORE>>.

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Break Media Ties With BlueKai, exelate

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Los Angeles-based Break Media , which operates a number of Internet media and entertainment properties focused on men, said late Tuesday evening that it has partnered with BlueKai and exelate , two firms providing online advertising data. Tags: break media content publishing advertising bluekai exelate. READ MORE>>.

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Break Adds Greg Siegel As VP

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Los Angeles-based Break Media , the online publisher of video content, announced this morning that it has added Greg Siegel as its Senior Vice President, Entertainment Development. Siegel was most recently founder and CEO of VidMe, and also has served at talent agency Endeavor.

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Break Media Sees Move Towards Mobile

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Los Angeles-based online publisher Break Media is reporting this morning that it is seeing a shift towards mobile access on the company's various websites. According to Break, twenty two percent of its video views are now happening on mobile or other consumer entertainment devices. million downloads. READ MORE>>.

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Break Adds Greg Siegel As SVP

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Los Angeles-based Break Media , the online publisher of video content, announced this morning that it has added Greg Siegel as its Senior Vice President, Entertainment Development. Siegel was most recently founder and CEO of VidMe, and also has served at talent agency Endeavor.

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