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Break.com Launches Horror Channel

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Los Angeles-based Break.com , an online site focused on entertainment for men, said it has launched a new Horror Channel this morning. The site said the new channel includes both original content and user generated videos focused on Halloween. READ MORE>>.

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Break Launches Hispanic Site

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Los Angeles-based Break Media , the online video and content firm headed by Keith Richman, said this morning that it is targeting Hispanic males with a new site, TuVez.com. According to Break, the new site will provide content focused on entertainment, gaming, sports, and culture, all in context of Hispanic males.

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Break.com, Yoostar In Joint Promotion

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Los Angeles-based Break Media , which operates a network of male-centric content web sites, said today that it has linked with home entertainment system company Yoostar in a promotion. According to Break,it is teaming up with Yoostar for a special, featured channel on the site focused on the "Yoostar Casting Tour" competition.

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Break Partners With Sony, Others

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Los Angeles-based Break Media , which operates a network of online content properties targeted at the male demographic, said today that it has signed up a slate of new content partners for its sites. Financial impact of the new content deals were not disclosed. READ MORE>>.

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Break Media Launches New Ad Unit

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Los Angeles-based Break Media , the online content publisher which runs Break.com as well as a number of other sites, said it has launched a new advertising unit it is calling "Social Video Accelerator". The firm said that the unit provides guaranteed cost-per-view (CPV) ads through its family of sites. READ MORE>>.

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Break Taps Quantcast For Demographic Data

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Los Angeles-based Break Media , which operates a online network of web properties focused on men, announced this morning that it is teaming up with Quantcast to collect demographic information about its sites. The service will collect demographic data about who is viewing the firm's web videos.

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Transpera Takes $8.25M In Second Round

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Transpera provides mobile video delivery and advertising for such sites as AccuWeather.com, the Associated Press, CBS, Break.com, Revision3, ManiaTV, MTV Networks, and others. The funding will go to expand the company's product line and service customers.

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