Some Thoughts on Branding Startups and Communities
Both Sides of the Table
APRIL 17, 2012
I kind of think LA is just LA and doesn’t need some clever marketing term. If I were to think about branding our great city I don’t think I would chose the Silicon Beach moniker myself. A market leader in content, music, entertainment, textiles, engineering, aerospace and trade. That’s OK with me. downtown LA].
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