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Some Thoughts on Branding Startups and Communities

Both Sides of the Table

Brad wrote up his answer here – you should read it because it’s very instructive for how I believe communities ought to think about naming conventions. I recommend that you start by writing down the attributes you would want people to think about when they think about your brand. This is the list I would start with.

Startup 304
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Here’s How to Cancel a Meeting the Right Way

Both Sides of the Table

A few days before the meeting the CEO asked me to change the meeting to 11:45 because “he was going to be wrapping up a meeting in Pasadena at 11am” and it would take 45 minutes to get to Century City where my offices are. “No problem,” I replied. And that’s why he stood me up!

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The Right Way to Cancel a Meeting

Both Sides of the Table

A few days before the meeting the CEO asked me to change the meeting to 11:45 because “he was going to be wrapping up a meeting in Pasadena at 11am&# and it would take 45 minutes to get to Century City where my offices are. &# No problem,&# I replied. And that’s why he stood me up!

Startup 346