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Some Thoughts on Branding Startups and Communities

Both Sides of the Table

ZestCash, founded by Douglas Merrill, former CIO of Google [Hollywood]. Idealab, led by Bill Gross, who founded Overture, CitySearch and MANY other business [Pasadena]. IA Ventures – Roger Ehrenberg was doing angel investing before he became a VC. I know that I call them often to co-invest. North of the 101].

Startup 304
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Can You Really Build a Great Tech Firm Outside Silicon Valley?

Both Sides of the Table

When you’re one fund and have $600 million to invest it’s easier to take that kind of risk. LA generally doesn’t have an appetite for this kind of ‘swing-for-the-fences’ investment at early stages – and neither does your town. There are no $600 million funds in Los Angeles.

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Want to Start a Technology Company in LA?

Both Sides of the Table

LA generally doesn’t have an appetite for this kind of investment at early stages. We were also an investor in the early local listing company, CitySearch – an LA company. Douglas Merrill, the former CIO of Google, is building his next company in LA. LA investors are more pragmatic.

Companies 290