CIO Rustic Canyon Services 
socalTECH
APRIL 8, 2010
According to Leads360, Infinity's independent agents will have access to its lead management software and services at a reduced price. Leads360 is venture backed by Rustic Canyon Partners, and headed by former Overture Services CIO Dan Morefield. Financial impact of the win was not disclosed. READ MORE>>.
socalTECH
FEBRUARY 24, 2010
Leads360 is backed by Rustic Canyon Partners, and is headed by Dan Morefield, who was CIO of Overture Services before its acquisition by Yahoo. Business details of the integration were not announced. Leads360 was founded by Jeff Solomon. READ MORE>>.
socalTECH
SEPTEMBER 30, 2008
Morefield is the former COO of Experian Consumer Direct, as well as CIO at Overture Services. Leads360's software is used to manage web-based sales leads; the firm is venture backed by Rustic Canyon Partners. Morefield has also served at PayMyBills and at Home Savings of America. READ MORE>>
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